men’s FUDGE 2010 Spring/Summer “Summer Styles” Editorial

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With Photography by Ishida Shohei and styling from Taniguchi Shinta, this “Summer Styles” editorial is featured in the July issue of Japanese magazine men’s FUDGE. Highlighting the classic combination of polo shirts and short pa...

Fred Perry “Tell Us Your Story” Campaign

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Fred Perry’s more than 100 year legacy as a tennis player and brand has more than cemented itself as one of Britain’s most iconic labels. Through its history, Fred Perry’s Laurel logo has been seen on the polo shirts of many sub...

GQ Japan’s 2010 Spring/Summer “Brits Spotting” Editorial

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Photographed by Junji Hata, you’re looking at an editorial from GQ Japan’s Spring/Summer issue for this year. Entitled “Brits Spotting”, the piece focuses on a British aesthetic, featuring various tartan patterns and highl...

AnOther Man’s 2010 Spring/Summer “Duality” Editorial

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AnOther Man presents its latest editorial for Spring/Summer 2010, titled “Duality”. The piece takes on the theme of “Duality” with an emphasis on strong saturation and tone, energy and poise, and fantasy and form. Working...

Fred Perry for Liberty 2010 Blank Canvas Collection

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Fred Perry is pleased to announce its new “Blank Canvas” range with the iconic Liberty. The collaboration sees two quintessentially British institutions join forces on a collection of classic Fred Perry product. Launching internationa...

Raf Simons x Fred Perry 2010 Spring/Summer Campaign

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In another joint venture between Raf Simons and Fred Perry, both brands continue a minimalistic approach to their classic and modern hybrids. The small preview which maintains the aura seen in the recent Raf Simons Campaign features three cuts of...

Fred Perry x Stussy Deluxe 2010 Blank Canvas Collection

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After several previews into the line, Stussy Deluxe unveils a more complete offering of its capsule alongside iconic English brand Fred Perry. Keeping in tune with both brand’s focus on clean designs and sharp styling, the collection can ea...

Size? x Fred Perry 2009 Holiday Collection

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Having already established various campaigns, both UK retailer Size? and Fred Perry once again link up for a small capsule collection. Utilizing Fred Perry’s Bryon sneaker, both companies create two colorways in the waxed canvas mid top as...

Fred Perry x Resistant Randshell Backpack

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Bike-centric bag-makers Resistant and Fred Perry team-up on the creation of this classic looking Randshell Backpack. Featuring a waterproof-construction with the roll-top opening, the bag also includes straps to transport a wheel. The old-school...

Raf Simons for Fred Perry 100 Year Collection

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Marking Fred Perry’s 100th anniversary, the seminal British sportswear brand looked to high-powered fashion house Raf Simons to create a collection inspired by Fred Perry’s heritage. A photograph featuring an outfit originally worn by...

Fred Perry x Stussy “Blank Canvas” Collection – A Closer Look

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UK tennis brand Fred Perry have continues their ‘Black Canvas’ series of collaborations, this time with the US based Stussy. Referred to as ‘the definition of modernist’ by Stussy’s creative director Nick Bower “The Stussy Deluxe X Fr...

Fred Perry x Stussy Deluxe 2010 Blank Canvas Preview

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Offered in a subdued color palette, Fred Perry showcases its new capsule range in collaboration with Stussy Deluxe, focused on clean, sharp styling, pinned as the “definition of a modernist” by Nick Bower, Creative Director at Stussy....

Raf Simons x Fred Perry 2009 Fall/Winter Collection

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The Raf Simons brand has seen itself at the center of various collaborations with high-profile English brands in recent times. From Dr. Martens comes this capsule with Fred Perry as we see a much more fashion-forward aesthetic brought to the trad...

Offspring x Fred Perry Sneakers

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In continuance of their centenary collections, Fred Perry team up with leading UK retailer Offspring on a new set of sneakers, celebrating the legacy of British tennis player Fred Perry. The pack consists of a commemorative version on the Kingsto...

Raf by Raf Simons x Fred Perry Weekend Bag

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Raf by Raf Simons today presents their collaboration with Fred Perry, working on this leather weekend bag. The Bag has double leather handles with adjustable buckle fastening straps and silver coloured hardware throughout. The bag also has one in...