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FOTT presents Better than Breakfast: Hooligans

FOTT’s creative presentation of its latest offerings this season continues with the release of this new video, called “Hooligans.” The latest installment to the Russian retailer’s Better than Breakfast series follows to a non-conformist c...

FOTT presents: Better than Breakfast – “Stas and Egor” Video

Russian retailer FOTT continues its Better than Breakfast four-part series with the release of their second video, “Stas and Egor.” Better than Breakfast, a unique video series showcasing the boutique’s Fall/Winter 2011 collection w...

FOTT Presents: Better than Breakfast – “Base” Video

Following last week’s trailer, Russian retailer FOTT liberates the first video in a four-part series entitled Better than Breakfast. With the help of some friends showcasing the shop’s adventurous lifestyle, the series itself offers a un...

FOTT Presents: “Better than Breakfast” Video

Fashion is a mere creative representation of men. His ideals, passion, lifestyle and occupation can all be expressed through a simple outfit. Russian retailer FOTT offers a closer look into their latest releases, however not through the typical lookb...

FOTT 2011 Spring/Summer Lookbook Videos Part 3

New from Russian retailer FOTT, who we’ve previously featured doling out some fashionable duds in part 2 of their video lookbook series, comes the third installation of their visual catalog. Featured are garments and accessories from the likes of...

FOTT 2011 Spring/Summer Lookbook Videos Part 2

New from Russian retailer FOTT, who we’ve previously featured doling out some fashionable duds in part 1 of their video lookbook series, comes the second installation of their visual catalog. Featuring a nice-looking bike as well as some ci...

FOTT 2011 Spring/Summer Lookbook Videos Part 1

Russian retailer FOTT has unveiled a well-curated selection of pieces included in their 2011 spring/summer lookbook via a series of short videos. Scored to a laid-back jazz soundtrack, this first installation of FOTT’s cinematic catalog fea...

FOTT Moscow Store Opening

A new store makes its way to Moscow as FOTT sets foot in the capital of Russia. The new store carries a great selection of contemporary menswear designs along with plenty of footwear, all reminiscent of a Pacific Northwest style of aesthetic. Fea...