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adidas “Unlock the Game” Campaign

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As the Premier League gears up for the final stretch of one of its closest seasons to date, adidas reveals its “Unlock the Game” campaign featuring the likes of Luis Suarez, Leighton Baines, Juan Mata, Aaron Ramsey, and Luke Shaw. Using a subtle dose...

Manchester City Leads the Way of Top Paid Professional Athletes at $8.1 Million Per Player

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According to a survey conducted by Sporting Intelligence for ESPN The Magazine, Manchester City F.C. has taken the crown as the best-paid team in world sport. The average wage for each player is reportedly a whopping $8.1 million USD, which may surpr...

Nike F.C. Collection

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Continuing to build around the World Cup buzz, Nike continues with this latest video promoting its Nike F.C. campaign and the debut of the Nike F.C. Collection. Putting the spotlight on several key players that will be prevalent during the anticipate...

TheGoodLife! FC x adidas “Edizione Speciale” 2014 Football Kit

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TheGoodLife! FC celebrates its triumphant return to the pitch by unveiling its new 2014 “Edizione Speciale” football kit. The kit was produced together with adidas and features the team’s new “Silver Eagle” crest, created by team st...

adidas Unveils Chelsea FC’s New 2014/15 Home Kit

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When Chelsea takes the pitch at Stamford Bridge for next season’s 2014-2015 campaign, The Blues will be decked out in a brand new striped kit from adidas. Taking inspiration the squad’s kits of the late ’80s and early ’90s, th...

Nike Unveils 2014 U.S. Soccer Away Kit

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Where the home jerseys were a bit more on the traditional side, Nike’s vision for the U.S. national soccer team’s away kits are a bit more radical. The U.S. will take the fields in Rio this summer sporting distinctive tricolor kits, using...

adidas Soccer 2014 Spring/Summer “Earth” Pack

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Inspired by the rainforests of Brazil is the upcoming “Earth” pack of soccer boots from adidas. Due out in time for the 2014 World Cup, the pack includes the adizero F50, Nitrocharge, Predator Lethal Zones, and the 11pro. All four boots b...

Nike Mercurial Vapor IX “Fast Forward ’10″ Edition

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The final installment in a series that has celebrated Ronaldo’s brilliant display in both the 2002 and 2006 World Cups, here Nike introduces the latest colorway of its Mercurial Vapor IX soccer silhouette. This version of the shoe highlights a...

adidas Celebrates Lionel Messi’s Goal Record with the adizero F50 “Messi 371″

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In celebration of Lionel Messi’s record-breaking performance over the weekend – his hat trick against Osasuna gave him a total of 371 goals for Barcelona, breaking Paulino Alcantara’s 87-year-old club record of 369 – adidas ha...

adidas Unveils the Lightest Cleat Ever: The adizero F50 Crazylight

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Debuting this week is the lightest football boot ever produced: adidas’s 4.7 oz adizero F50 Crazylight. About 20% lighter than the previous adizero F50, the new adizero F50 Crazylight features an innovative next-generation lightweight skin to d...