Evisu

For Fall/Winter 2012, Evisu has taken its roots in quality and authenticity, added a healthy dose of humor and irreverence, and filtered it all into the timeframe of the ’80s. Inspired by everything from the decade’s collegiate and utilit...

A lot has changed for Evisu over the years. Once a defining brand of the Japanese denim movement, there has been a noticeable change over the years as it has become virtually a household name. Hong Kong denim collector and Take 5 owner Benny Seki ope...

Simple is beautiful is a theme that has resonated in all of Common Projects’ offerings and their latest collaboration with denim brand Evisu holds true to that very point. Branded as Evisu x Common Projects the new leather low and high top train...

For the 2010 Fall/Winter season, Evisu will introduce two distinct denim and sportswear collections under the Evisu and new Evisu Genes labels. The debut of sportswear marks Evisu’s transition into an all-encompassing lifestyle brand revamped wit...

Dazed Digital recently had to opportunity to chat with newly appointed Evisu CEO Scott Morrison, who is widely recognized as the founder of popular denim brands Paper Denim & Cloth and Earnest Sewn. Amongst the many topics, Mr. Morrison brea...

Evisu Jeans has collaborated with cult phenom label Common Projects to create new line of minimal sneakers for Fall/Winter 2010. Following both brands’ common ethos of quality and classic design, the line will consist two styles of leather, vulca...

Born out of Japan over a serious fascination with product, Evisu reached the international masses with strong global brand recognition. As a result of this success, the brand unsuccessfully juggled its roots with its new found glory, implementing...

Evisu recently offered a wrap-up of The Dirty Dozen +1 Denim Tour. Starting over two years ago, 13 participants gathered through the online community Supertalk to each make their mark on a brand new pair of Lot 2000 No.1 Special’s from Evis...

Prior to the explosion in reproduction Japanese denim, Evisu was arguably one of the most denim brands. Hoping to recapture a growing segment of die-hard denim fiends, the brand has mounted a large campaign for their 2009 spring Heritage collecti...

Following a tedious research initiative, Evisu looks to pay homage to Lee Jeans. Much like its well-established competitor Levi’s, Lee also maintains a strong historical background as the denim brand began operations almost 120 years ago in...

Leading the charge of Japanese reproduction denim companies in the 90s, Evisu has released some accessories tying into their denim heritage for their latest 2008 spring/summer season. The items include a scooter helmet (rated to 125 cc) based on th...

Four generations and over a century of quality craftsmanship define English Goodyear Welted footwear brand Alfred Sargent. Recognizing this quality in production and classic styling, Japanese denim makers Evisu designed their own Brogue Oxford. T...