Showcasing their multi-faceted identity, Dim Mak preview a selection of graphic t-shirts for the record label/brand’s 2010 Spring/Summer apparel lineup. Collaborating with a strong list of creatives, the upcoming designs will feature contributions from UK artist John Rockaway , German fashion & club lifestyle label OMGITM (Oh My God It’s Techno Music), artist/musician Julian Gross, and Dim Mak’s own Ian Cross. Further graphics are sure to follow, so stay tuned.

Photography: Hypebeast

DIM MAK and ALIFE team-up for DIM MAK’s 2nd official NYC party, CLOAK & DAGGER at SANTOS PARTY HOUSE. Coming on the heels of the popular inaugural party, a t-shirt created in association with the event also includes a free ticket with each purchase. The event takes place on Thursday, October 8th at 11:00 pm (21+) at the SANTOS PARTY HOUSE.

Taking place this past Saturday, here’s a recap of the ALIFE x Dim Mak “Cloak & Dagger” Event NYC which featured a strong crowd on hand to witness some of the most well-known electro DJs around including DJ Mehdi, Busy P, and Steve Aoki among others. Guest appearances also included Kid Cudi. Watch the video for the whole run-down of the night’s events.

Source: A.R.C.
Photography: Loren Wohl

ALIFE, Dim Mak, and Overthrow present “Cloak & Dagger” featuring a slew of guests including DJ Funk, Dances With White Girls, Team Facelift (Live), Them Jeans, Thee Mike B, Pauly Crush, Lauren Flax, Gina Turner, Phenomenal Handclap Band DJ’s, Matt Cash (DFA) & More TBA. The party takes place at Santos Party House NYC on Saturday, September 5th, 2009 (11:00pm). Advance tickets for $5 are available through an email access code via partyline@dimmak.com or purchase them direct here.

Dividing his time throughout a number of different gigs ranging from fashion to running a music label, the clothing line from Steve Aoki and their upcoming 2009 fall/winter releases are previewed here. His brand Dim Mak features a series of t-shirts featuring black and white outlines and come complete with a pack of fabric markers which essentially give you the chance to DIY the colors to your liking.

Source: honeyee

Taking “camping out” to a new level, Dim Mak headman Steve Aoki conceptualized a special survival pack alongside 55DSL and tent designers Ferrino, for those Summer fest outings. The pack consists of a triple branded tent, limited edition Dim Mak compilation CD and a 55DSL x Dim Mak t-shirt. Definitely one of the more interesting collaborations for 2009 thus far. Further information regarding the package can be found at 55DSL.com

Embarking on their latest artist-involved headphone series seen a few days ago, here’s a better look into WeSC’s upcoming collaborations involving electro-based acts including Dim Mak, Bloody Beetroots, Cassius and Glimmers. Each style is based on the Bongo model with a suggested release date set for July. A pre-order is currently available at hanon shop.

WeSC continue on the path of artist collaborations as four new styles are seen here. The participating parties include all musically-mind acts in DimMak, Cassius, The Glimmers and the Bloody Beetroots. The styles previewed here will officially release at the beginning of July, however they’re currently on pre-order at hanon shop.

Coming off a wild affair at Coachella, DJ Steve Aoki’s Dim Mak label alongside the Cool Cats celebrated the event with a special after party. The bash not only featured photography by The Cobrasnake but a load of free Vodka and performance by The Whip, DJ’s Danoh, Them Jeans and a special performance by Thomas Bangalter of Daft Punk.

As a further facet of multi-dimensional personality Steve Aoki, his clothing brand Dim Mak largely revolves around graphic-based t-shirts which embody the influential DJs lifestyle. The collection is available now at both 11after11 and DimMakCollection.com.