Diesel
Diesel: 2010 Spring/Summer Music Video Lookbook
Diesel presents new looks from its Spring/Summer Collection through a music video style lookbook. The piece features several models dancing to the track, referencing back to Jean-Luc Goddard's crime-comedy Bande a Part, while showing off their new Diesel threads. A clip from...
Renzo Rosso: Be Stupid
A sit down with Diesel’s founder Renzo Rosso reveals the brand's return to its roots, its new “Be Stupid” ad campaign, and the recent appointment of Bruno Collin as Diesel’s artistic director.
Diesel 2009 Winter Perforation Watches
For Fall 2009, Diesel introduces its line of Perforation Watches which highlights three models in the collection. Details include sleek IP and stainless steel cases, mirror crystal screens with LED digital modules, and premium leather bands. Designed by the Diesel Creative...
Diesel CULTivate Recap
Dubbed as “a celebration of creativity”, Diesel CULTivate launched last night with an opening cocktail at the Diesel Planet Store in Central, Hong Kong. The basement of the store was transformed into an outdoor hawker-booth and local-café setting. Dedicated detail was...
Diesel CULTivate Event Hong Kong
Diesel is proud to present CULTivate, a new conceptual vision to nurture fresh talent and celebrate creativity, launching in Asia with a group show exhibiting at the Diesel Planet Store in Hong Kong. The global debut of CULTivate sees the concept shaped by the host city of...
Diesel Black Gold “The Insolent Chanson” Silk Scarf
As part of their accessories collection for the Fall/Winter season, Diesel Black Gold created a 100% silk scarf featuring a music sheet print from The Insolent Chanson. The scarf combines the classic white/black distressed symbolism with a sophisticated elegance. Look for it...
Fiat 500 Powered by Diesel
A one-off collaboration between two iconic Italian brands, the new Fiat 500 by Diesel is a synthesis of the country's automotive skills and fashion savvy. This small but stylish vehicle embraces the best ingredients of Italian design: passion, innovation and creativity. The...
Diesel Dirty Thirty Global Launch
Diesel's 30th anniversary celebrating unsurprisingly caused a huge wave of madness, I mean who wouldn't want Diesel denim for $50 right? Releasing at 160 stores worldwide, every single location had a lineup with Beijing and Amsterdam causing a ruckus. Other than having to...
Diesel “Dirty Thirty” Denim
As Diesel celebrates its 30th anniversary, the Italian denim brand will unveil a huge thank-you gift to their supporters as they initiate the "Dirty Thirty" denim campaign. In anticipation of a massive 17 city, 8 time zone party kicking off in Tokyo on October 11th, on the...
Diesel: XXX SFW – Worldwide Dirty 30 Party
Diesel has always been known to push the edge with their advertising campaigns, and for their 30th Anniversary party, they've definitely taken it to a whole new level. With an original video from SFW Porn, Diesel remixed and overlaid the clip with very clever activities that...
adidas Originals x Diesel 2008 Fall/Winter Collection
Following up on their debuting collection in spring/summer of this year, adidas Originals and Italian denim brand Diesel have brought forth another collection titled "Original ways to successfully waste MORE time". Each pair features minimalistic elements of branding but...
Hedi Slimane x Diesel?
While the legacy of Hedi Slimane at Dior Homme ended over a year ago, rumors have surfaced regarding the designer's return to the Louis Vuitton Moet Hennessey empire. However this conflicts with talks that talented designer has signed on with Italian denim brand Diesel in...
adidas Originals x Diesel Hong Kong Launch Party
Last week a party was held to debut the all new denim collection from adidas Originals & Diesel. Filled with ample amounts of Hong Kong celebrities and models, the night was marked by performances by both 24Herbs and Subcrew's Sam Lee. The adidas Originals x Diesel...
adidas Originals Denim for Male by Diesel
Last week saw the debut of an upcoming adidas Originals Denim for Female by Diesel collection. Here's the flip side of the story with the men's releases seen here. Branding much like the womens collection is subtle and unassuming with elements of the 3-stripes seen on the...
