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Bobbito and PRO Keds event
Dubbed as “a celebration of creativity”, Diesel CULTivate launched last night with an opening cocktail at the Diesel Planet Store in Central, Hong Kong. The basement of the store was transformed into an outdoor hawker-booth and local-café setting. Dedicated detail was paid to recreate the traditional “Hong Kong style” environment: ... more
Diesel is proud to present CULTivate, a new conceptual vision to nurture fresh talent and celebrate creativity, launching in Asia with a group show exhibiting at the Diesel Planet Store in Hong Kong. The global debut of CULTivate sees the concept shaped by the host city of Hong Kong, where ... more
As part of their accessories collection for the Fall/Winter season, Diesel Black Gold created a 100% silk scarf featuring a music sheet print from The Insolent Chanson. The scarf combines the classic white/black distressed symbolism with a sophisticated elegance. Look for it to become available soon at select Diesel Black ... more
A one-off collaboration between two iconic Italian brands, the new Fiat 500 by Diesel is a synthesis of the country's automotive skills and fashion savvy. This small but stylish vehicle embraces the best ingredients of Italian design: passion, innovation and creativity. The limited-edition car - 10,000 models- will be available ... more
Diesel's 30th anniversary celebrating unsurprisingly caused a huge wave of madness, I mean who wouldn't want Diesel denim for $50 right? Releasing at 160 stores worldwide, every single location had a lineup with Beijing and Amsterdam causing a ruckus. Other than having to implement a raffle and police barricade, the ... more
As Diesel celebrates its 30th anniversary, the Italian denim brand will unveil a huge thank-you gift to their supporters as they initiate the "Dirty Thirty" denim campaign. In anticipation of a massive 17 city, 8 time zone party kicking off in Tokyo on October 11th, on the day before, the ... more
Diesel has always been known to push the edge with their advertising campaigns, and for their 30th Anniversary party, they've definitely taken it to a whole new level. With an original video from SFW Porn, Diesel remixed and overlaid the clip with very clever activities that have similar actions to ... more
Following up on their debuting collection in spring/summer of this year, adidas Originals and Italian denim brand Diesel have brought forth another collection titled "Original ways to successfully waste MORE time". Each pair features minimalistic elements of branding but incorporate familiar icons such as adidas' 3 Stripes and the Trefoil ... more
While the legacy of Hedi Slimane at Dior Homme ended over a year ago, rumors have surfaced regarding the designer's return to the Louis Vuitton Moet Hennessey empire. However this conflicts with talks that talented designer has signed on with Italian denim brand Diesel in hopes of launching a new ... more
Last week a party was held to debut the all new denim collection from adidas Originals & Diesel. Filled with ample amounts of Hong Kong celebrities and models, the night was marked by performances by both 24Herbs and Subcrew's Sam Lee. The adidas Originals x Diesel collection is available in ... more
