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adidas Basketball: The Return of Derrick Rose Commercial

As adidas Basketball documents Derrick Rose’s return from this spring’s season-ending ACL tear, the brand is set to introduce a new commercial coinciding with its “The Return of Derrick Rose” series. Entitled “Wake Up...

The Return of Derrick Rose: Episode 3 – Focus

If there’s one thing everyone can agree on, it’s that when Derrick Rose speaks, his heart and soul is behind every statement. In the third installment of his road to recovery series from adidas Basketball that documents his return from a...

adidas Originals: Markus Thaler and his Team Design for Lionel Messi, Snoop Lion, Caroline Wozniacki and Derrick Rose

Markus Thaler, Vincent Etcheverry, Josh Herr, and Ilka Liebmann may not be names you’re familiar with but if you’ve spent any amount of time on HYPEBEAST then you’re probably familiar with the work these creatives have done. Designe...

adidas adiZero Rose 3

Today marks the announcement of the third signature sneaker from Chicago Bulls point guard Derrick Rose. The most premium and personal project to date, the all-new silhouette features synthetic and nubuck leather which delivers a clean and stylish of...

The Return of Derrick Rose: Episode 2 – Hope

Documenting Chicago Bulls star point guard Derrick Rose and his return from this spring’s season-ending ACL tear, adidas Basketball presents the second episode of The Return of Derrick Rose. Entitled “Hope,” the nearly three-minute...

The Return of Derrick Rose: Episode 1 – Belief

As Chicago Bulls star Derrick Rose makes his way back from a brutal ACL tear, adidas Basketball presents the first episode of The Return of Derrick Rose. Entitled “Belief,” the three-minute video recaps Rose’s season-ending injury a...

The Return of Derrick Rose Documentary Trailer

Following a 2010-2011 NBA campaign in which he was named the league’s Most Valuable Player, Chicago Bulls star Derrick Rose saw his 2011-2012 season cut short with a torn left ACL in the first game of the team’s playoff series against the...

adidas Originals Introduces the “All Originals Represent” Campaign Video

Today global athletic apparel purveyor adidas unveils its latest advertising campaign dubbed “All Originals Represent” featuring brand ambassadors Nicki Minaj, Big Sean, Korean pop phenomenon 2NE1, Derrick Rose and designer Jeremy Scott....

adidas “WE ALL RUN” Commercial featuring David Beckham, Lionel Messi, Derrick Rose & Katy Perry

adidas recognizes that we are all runners in some semblance or another. In this new TV spot, we watch as David Beckham, Lionel Messi, Derrick Rose and Katy Perry all run for different reasons, showcasing adidas’s new Seduction . The spot encour...

Keeping Score: The Anatomy of A Perfect Point Guard

The point guard controls the pace, movement and build of an NBA franchise as if a maestro for an orchestra, signaling blistering crescendos by simply holding up one finger in the air. Today more than ever, floor generals are being treated as centerpi...