adidas recognizes that we are all runners in some semblance or another. In this new TV spot, we watch as David Beckham, Lionel Messi, Derrick Rose and Katy Perry all run for different reasons, showcasing adidas’s new Seduction . The spot encourages runners everywhere to go farther, and enjoy it to the fullest every run. Listen closely, you might notice it’s subtly set to a remix of Perry’s recent single “Part of Me.”

The O By O Collection presents this Doley, from the adidas Originals David Beckham collection designed by both football legend David Beckham and Undefeated co-founder James Bond, and inspired by traditional menswear styles. Featuring a minimalistic leather upper with a concealed lacing system which holds a set of premium leather laces, it also includes a blue suede heel panel, textured vulcanized sole and premium leather lined inner with branded insole. The Doley from David Beckham and adidas originals can be purchased for £105 GBP (approximately $166 USD) at Size?.

With the adidas Originals by Originals James Bond for David Beckham 2012 Spring/Summer collection right around the corner, fans will soon be able to get their hands on the brand new adiMEGA TORSION FLEX CC. Updated with ClimaCool technology, David Beckham’s signature adiMEGA TORSION FLEX boasts 360 degress of cooling with a ventilated mesh upper and breathable sock liner alongside TORSION technology to provide a flexible outsole while retaining midfoot rigidity. Look for these new James Bond-designed kicks to land at select adidas Originals retailers like VA.

adidas Originals solidify its ties with football icon David Beckham and Undefeated co-founder James Bond with a new range of apparel and footwear for Spring/Summer 2012. Following up last year’s unveiling through a video lookbook, adidas Originals this time offers a comprehensive look through this latest set of visuals. Rooted in classic American sportswear, the new arrangement maintains a clean aesthetic with an emphasis on functionality and fit as seen on a plethora of military-influenced and collegiate-styled apparel. The range also welcomes a new footwear option courtesy of the DB Mega TORSION Flex CLIMACOOL. Taking cues from the popular ClimaCool Runner 1 is an open mesh upper which combines increased flex and cushioning in a lightweight package with the latest Mega Torsiono outsole. Slated to hit shelves starting February 2012, look out for this new range through adidas Originals stores and select retail accounts worldwide.

We sit down with UNDFTD’s James Bond and soccer luminary David Beckham, as they talk about the inspiration that goes into their ongoing capsule collection for adidas. Introduced through Beckham’s wife, Victoria, their partnership was one that came about through sharing the same likes and dislikes when it came to fashion and product collaborations. In describing the line, both men consider it to be “simple, yet aspirational,” and products that aren’t defined by age. Check out the interview with two men who are at the forefront of their respective professions.

In his next installment with adidas Originals, sports icon turned quasi-designer David Beckham once again collaborates with Undefeated co-founder James Bond to release a range for Spring/Summer 2012. The multi-talented duo blend their similar visions in order to create a clean and increasingly more fitted approach for the adidas Originals by Originals collection. In this series, we see classic styles of American sportswear that have been influenced by military silhouettes for true everyday versatility.

Through several short episodes in our David Beckham: Journey to L.A. series, it has become apparent that David Beckham has much more to offer other than being one of the world’s most recognizable soccer players. As a style muse he certainly has garnered a great following, and as a player, fans globally can thank him for numerous memorable moments on the pitch. With uncertainty looming behind his next move both on and off the pitch, regardless of his decisions, we can expect big news to follow whatever may transpire.

View the whole David Beckham: Journey to L.A. in its entirety here.

To conclude the David Beckham: Journey to L.A., the direction turns towards Beckham’s current team, the MLS’s LA Galaxy. The signing of arguably the world’s most well-known soccer player to a growing league to help boost its profile was surely a daunting task. The MLS has grown leaps and bounds in the last few seasons with the help of Beckham. As his career reaches its tail end, we further discuss Beckham’s involvement with fashion and style including his ongoing project with James Bond on their adidas Originals by Originals capsule.

Head over to the David Beckham: Journey to L.A. microsite to follow the whole story.

Following a successful spell at Manchester United including a treble winning year in 1999, David Beckham traded in the harsh wet weather of Manchester for a stint with another huge club in Read Madrid. Inserting into one of the world’s greatest starting elevens, we speak briefly about being a Los Galácticos and the individual styles of players on the pitch.

Head over to the David Beckham: Journey to L.A. microsite to follow the whole story.

Kicking off the first part to our David Beckham: Journey to L.A. video series, we speak with the global icon about his early days playing for one of the world’s most famous clubs, Manchester United. Some of the interview highlights include his insights on fashion and the feeling of playing for the Red Devils.

Head over to the David Beckham: Journey to L.A. microsite to follow the whole story.