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Marc Jacobs to Serve as Creative Director of Diet Coke in 2013

Marc Jacobs will take over from Jean Paul Gaultier as the new creative director of Diet Coke for 2013. Celebrating their 30th anniversary in Europe this year, the campaign dubbed “Sparkling Together For 30 Years” will feature in Jacobs’ o...

Jean-Paul Gaultier Unveils Tattoo-Inspired Diet Coke Bottle

In his third effort with Diet Coke, Jean-Paul Gaultier utilizes inspirations derived from tattoos to further his mark on the intersection of art and drink. Earlier this year, Jean-Paul Gaultier took the creative reins at Coca-Cola Light/Diet Coke and...