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G-Shock “REAL TOUGHNESS TOKYO” Video

LifestyleComments ⋅ Nov 19, 2011
G-Shock presents an inside look at what happens when you square off some of the finest BMX flat ground riders in the world against each other in a competition arena. Shot during Tokyo’s Real Toughness contest, the video features top tricks from...

Nigel Sylvester x G-Shock: 1987

LifestyleComments ⋅ Nov 18, 2011
1987 is the year it all began for BMX rider Nigel Sylvester. Referencing his birth year, G-Shock put together this well-shot video inspired by video games and carefree experimentation. A greater focus on cinematics pays dividends with a solid final p...

Illest x Casio G-Shock DW-6900

StyleComments ⋅ Nov 11, 2011
Bay Area-based Illest release its latest collaborative Casio G-Shock DW-6900. Following the unveiling of its Beats Pro by Beats by Dre announcement, the limited edition DW-6900 sees similar branding via a Tiffany and tonal safari-patterned colorway....

Casio G-Shock 2011 Army Green Collection

StyleComments ⋅ Nov 1, 2011
Just in time for fall and winter, Casio’s G-Shock has released the seasonally appropriate Army Green Collection. The lineup welcomes the brand’s GW-6900KG, GW-7900KG and GW-M5610KG models, each donning an Army Green finish. Not only does...

Casio G-Shock 2011 Crazy Colors Collection

StyleComments ⋅ Nov 1, 2011
Casio G-Shock has just released a small collection of watches called the “Crazy Colors Collection,” shown here in blue and red. While the name of the collection gives a obvious and general idea of what these new watches have to offer, the...

Casio G-Shock G-8900A New Releases

StyleComments ⋅ Oct 26, 2011
Casio G-Shock introduces five new colorway additions to its longstanding 8900 model. The latest version applies an updated design to the face as well as an added aluminum bezel. Boasting many of the expected functional tenants of its predecessors, th...

Casio G-Shock G-9300 Mudman “The Descent Part II” Video

LifestyleComments ⋅ Oct 13, 2011
Filmed on location in Virgin, Utah, Casio G-Shock releases the second video as part of “The Descent” series featuring free-ride mountain bikers Cameron Zink and Kyle Straidt. Taking to the mountainous slopes of the dusty Utah desert, Zink and Straidt...

UCS x fragment design x Casio G-Shock DW-5600

StyleComments ⋅ Oct 12, 2011
Caol Uno’s UCS marks their 10th anniversary in style by collaborating with Hiroshi Fujiwara and his fragment design label for an exclusive Casio G-Shock DW-M5600 release. UCS chooses a minimal approach and delivers this straight forward timepiece, fe...

Casio G-Shock GR-8900A

StyleComments ⋅ Oct 4, 2011
Form meets function in G-Shock’s latest large case digital release with new versions of the GR8900A timepiece. The watch includes illuminator LED backlights, 200 meter water resistance and aluminum bezels for an overall rugged construction. Int...

Globe x Casio G-Shock GRX-5600GE

StyleComments ⋅ Sep 30, 2011
After previewing the G-Shock x Globe capsule collection back in August, a closer look can be seen here into the collaboration GRX-5600GE. Built off the heritage of surfing and skateboarding, the model receives an understated black build, monotone gre...

Terry Richardson x colette x Casio G-Shock & Baby-G Watch Set

StyleComments ⋅ Sep 28, 2011
Continuing the exclusive releases honoring Terry Richardson’s “Mom & Dad” exhibition, the world acclaimed photographer introduces a new collaborative watch set with colette and Casio G-Shock. This Casio release includes a G-Shoc...

Casio G-Shock x adFunture Master of G Figure Series

DesignComments ⋅ Aug 16, 2011
Chinese toymakers adFunture were a pivotal part in the promotion of Casio G-Shock’s SHOCK THE WORLD 2011 campaign. Their craft was put on display thanks to a collection of four figures, dubbed the Master of G collection. The watches come with t...

Nigel Sylvester x Casio G-Shock GD-100NS-7

StyleComments ⋅ Jul 15, 2011
Following their announcement of pro BMX street rider Nigel Sylvester joining Casio as an official G-Shock team rider, G-Shock unveils Nigel Sylvester’s signature timepiece: the GD100NS-7. This collaborative watch infuses Nigel’s street style with...

Casio G-Shock DW-6900 – atmos Exclusive

StyleComments ⋅ Jul 6, 2011
An icon of the 1990s, Casio was one of the first companies to successfully brand itself in the youth market, becoming a symbol of the link between fashion, music and sports. One of its most popular models, the G-Shock, has endured the test of tim...

Jordan Brand x Casio G-Shock Watch Collection

StyleComments ⋅ Feb 19, 2011
Casio G-Shock teams up with Jordan Brand for a special set of watches making their debut for this year’s NBA All-Star Weekend. Available in limited quantities, three models are highlighted including an electric blue with subtle royal blue d...