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Bodega 2014 Spring Lookbook

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In spirit of this year’s Boston Marathon which looks past the tragedies of last year, Boston-based streetwear mainstay Bodega lets us in on its 2014 spring offerings via this lookbook. Shot in a number of locations in the city — from the...

The Making of the Bodega x Reebok Instapump Fury

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Fresh off the full unveiling of its Reebok Instapump Fury collaboration, Boston retailer Bodega has released this video on the “back story” of the shoe. Dubbed the “Full Contact,” Bodega takes on the iconic Reebok silhouette a...

Bodega x Reebok Instapump Fury 20th Anniversary

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Following up Louisiana retailer Sneaker Politics’ successful Reebok Instapump Fury collaboration, Boston retailer Bodega offers up its take on the classic silhouette. With a love for gum soles, it was only natural that Bodega chose to start with a gu...

C.E for Bodega 2014 Spring/Summer T-Shirt

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Japan’s Cav Empt and Boston’s Bodega have come together this season to drop a limited edition tee. Available in either black or white, the new T-shirt boasts a rear print inspired by the visual works of Antonio Sant’Elia – a r...

Bodega 2014 Spring/Summer Lookbook

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Bodega re-imagines sportswear classics in its Spring/Summer 2014 lookbook. Through a ’90s-inspired stack of trading cards, we’re treated to a new collection of shirts, tanks, shorts and jackets featuring bold color blocking, fine patterns...

Bodega x And A Pop-Up Shop

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Teaming up with And A, Boston-based lifestyle label Bodega has traveled halfway around the world to open a pop-up shop in Shibuya, Tokyo. Noted as the first overseas pop-up for Bodega, the new outpost will host a bevy of limited edition collaborative...

Bodega x Granted “Malcolm X” Wool Sweater

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A pairing of two reputable labels, street-ready label Bodega has teamed up with Canadian sweater specialist Granted on the “Malcolm X” Sweater. Paying tribute to the late human rights activist, the sweater is hand knitted with Canadian wo...

Bodega x Mark McNairy “Camo Toe” Boot

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Coming soon from Bodega is the Bostonian’s latest collaboration with Mark McNairy: the aptly dubbed “Camo Toe” Boot. A classic cap toe silhouette with an upper of grey and black suede, the high-top boasts camouflage accents at both...

Jay Gordon Discusses the Hidden Bodega and the Reebok Classic Leather “U.S.B.D.G.A.”

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“To do something different and to challenge retail.” From Bodega co-founder Jay Gordon, this was the reason for starting the uniquely designed, incognito boutique. Located in Boston, Bodega gets its name via the appearance in which the st...

Bodega Black Ops Backpack by Joel Storella

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Boston retailer Bodega has linked up with Joel Storella to produce the Black Ops Backpack. Each pack is a 1-of-1 piece and is made according to each customer’s specifications using the finest materials and with the utmost attention to detail. T...