Black Rainbow
BlackRainbow x CAT Footwear
August 29, 2011
⋅ Style
Parisian retailer and creative agency BlackRainbow team up with CAT to develop a new sneaker due to launch this December. Looking into the history of the Caterpillar brand, the team of Greg Hervieux and Jay Smith worked up a design that features CAT's workwear aesthetic with a...
Greg Hervieux & Jay Smith: BKRW and Le Marais
July 6, 2011
⋅ HBTV
Founded by Greg Hervieux and Jay Smith, BKRW has been one of the lasting street-centric media properties helping bridge the gap of fashion through several angles and associations. Based in Paris, we met with the duo for a tour of their neighborhood, Le Marais which included a...
Black Rainbow 2011 Spring/Summer Lookbook
May 12, 2011
⋅ Style
Parisian shop Black Rainbow creates their own in-house lookbook featuring a variety of brands carried in-store. Shot in the streets of Paris by Guillaume Lechat, the shoot captures a chill day in le Marais. Featured brands include Stussy, Undefeated, Supreme, Wood Wood,...
Black Rainbow Shop x drom fragrances Senteur n°00 Candle
May 1, 2011
⋅ Lifestyle
Black Rainbow Shop Paris recently teamed up with Parisian creative workshop drom Ffagrances to develop a scented candle. Taking the concept of the raw and industrial feel of the store, drom fragrances wanted to underline the varnish, the plaster, the fresh wood, the debris...
BlackRainbow ARC EN CIEL NOIR Lookbook
November 19, 2010
⋅ Style
Parisian boutique BlackRainbow linked up with Street Tease on a lookbook featuring new items from the store's line of brands. A seasonal lookbook of sorts, the shot captures a wide assortment of street brands along with more contemporary choice selections. All of the items...
Black Rainbow Store
June 30, 2010
⋅ Events
Part creative agency, media outlet and retailer, Paris' BKRW/Black Rainbow movement recently opened the doors to a new retail space. Combining a number of popular brands with some strong contemporary labels, the roster reads like the following, Penfield, Staple, Nike...
Black Rainbow Varsity Jacket
October 4, 2009
⋅ Uncategorized
French collective Black Rainbow (BKRW) offer up the third installation of their staple varsity jacket, this time taking on a more subtle approach than previous campaigns. The jacket boasts a mainly black body with tonal detailing and orange accents along with Black Rainbow...
Albrecht Gerlach x BLACK RAINBOW Lookbook
June 23, 2009
⋅ Uncategorized
Our friends Jay and Greg over at BKRW put together this wicked video with the help of German-Brazilian photographer Albercht Gerlach. Bringing the package together was also the help of French personalities SHKS (sound) and TYRSA (graphics) to showcase a series of looks...
BKRW x Black Rainbow x Astral Down Jacket
November 27, 2008
⋅ Uncategorized
Introducing their triple collaborative effort, BKRW hook up with Black Rainbow and Astral on an elegant down jacket piece. The coat features a fox-fur collar with silk lining while the fill is comprised of goose down and contours. Their design efforts are kept pretty minimal...
Black Rainbow x BKRW “In Hoc Signo Vinces” Varsity Jacket
November 3, 2008
⋅ Uncategorized
In an effort spanning the creative forces of Sebastien Pons, BKRW and Black Rainbow, the three developed the concept of "In Hoc Signo Vinces" into a varsity jacket. The Latin slogan seen on the chest translates to "By this sign, you win". On the right sleeve patch of the...
