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LVMH CEO Bernard Arnault Talks Marc Jacobs IPO

Chairman and CEO of LVMH Bernard Arnault offered a few insightful points on the future of the fashion house at its annual shareholder meeting. In addition to emphasizing that its major luxury goods would continue to not be sold online, he commented o...

Wall Street Journal: Being LVMH’s Bernard Arnault

“Arnault’s recipe has been consistent: hire designers who can draw attention and forge a brand identity, pour money into advertising and stores and buy back licenses lest they cheapen the brand.” In this comprehensive feature with...