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ASICS Made of Sport: I am made of blazing trails not following paths

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Recognized as the 2011 CCC Mont Blanc winner, Emmanuel Gault has been trail running intensely for roughly four years. With an ever-progressing competitive drive, each time Gault sets out on a campaign he aims to out work his competition, outdo his la...

Ronnie Fieg x ASICS Gel Saga II “Mazarine Blue” Lookbook

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Last week we offered a detailed look at the latest release from Ronnie Fieg and ASICS, and today we get a late Christmas gift as the Gel Sage II “Mazarine Blue” sneakers are featured on the feet of beautiful Norwegian swimsuit model, Siri...

Ronnie Fieg x ASICS Gel Saga II “Mazarine Blue”

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Famed shoe designer Ronnie Fieg adds to a long list of collaborations with the impending release of the ASICS Gel Saga II “Mazarine Blue.” Taking its name from a European butterfly, this latest release features a vibrant blue suede upper...

Patta x ASICS GEL SAGA

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Amsterdam’s premiere sneaker spot links up with ASICS for another collaboration rooted in the ‘Family and Friends’ collection. The third such release between the two parties, the GEL SAGA is the model of choice with the injection of...

ASICS Gel Saga II OG

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Continuing with its scheme to reestablish more of its classics, ASICS presents one of its most iconic shoes – the Gel Saga II in an OG colorway. The upper design of the runner features synthetic materials and various textiles to come up with a...

Shoes-Up x ASICS Retro Rocket

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As part of the ongoing ‘Family and Friends’ collaboration series, ASICS has once again teamed up with a high-profile partner, this time in the form of Paris-based Shoes-Up Magazine. Inspired by the nostalgic French childhood memory of playing m...

Sneaker Freaker Issue 23 Patta x ASICS Gel Saga Cover

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Gracing the cover of the new Sneaker Freaker Issue 23, we’re offered a first glimpse into upcoming Patta x ASICS Gel Saga. The well-established footwear publication advances one of its more ambitious issues to date with the 170-page highlighting ever...

Hanon x ASICS “Wildcats” Gel-Lyte III

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Since the announcement at the Bread and Butter trade show in July, there’s been plenty of internet chatter surrounding the launch of Hanon’s Gel-Lyte III. Further details are now available that spotlight the collaboration between Aberdeen...

Widening the Running Paradigm

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Looking back at the evolutionary development of humans, our physiology and subsequent bipedalism has become a characteristic trait. The whole idea of “persistence hunting” enabled humans to develop a respectable degree of endurance and efficiency. Wh...

Ronnie Fieg x ASICS Gel Lyte III “Salmon Toe”

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The Ronnie Fieg x ASICS Gel Lyte III “Salmon Toe” will finally see a release. The once ‘sample-only’ shoes will be Fieg’s first release at his new store, KITH in New York City. The shoes not only cover the latest issue o...

Ronnie Fieg x ASICS Gel Lyte III “Salmon Toe” Video

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Complete with over-the-top theatrics, Ronnie Fieg presents a new video hyping his upcoming “Salmon Toe” Gel Lyte III from ASICS. The short clip gives more than an adequate look at this latest runner release, which compliments the previous...

Ronnie Fieg x ASICS Gel Lyte III “Leatherback”

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Ronnie Fieg enlists the modeling expertise of Jen Yeager for this latest addition to the designer’s stable of collaborations. Utilizing the ever-popular Gel Lyte III silhouette, the popular New Yorker develops a version highlighted by a mostly...

ASICS Gel-Yeti Indy Boots

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The interesting ASICS Gel-Yeti Indy boots reappear for this fall season in a new light brown colorway, featuring the brand’s usual trail running performance. The boots are made with a modern twist and have a shock-absorbing outsole material ...

atmos x ASICS GEL LYTE III

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atmos and ASICS lock horns this fall with a new colorway of the GEL-LYTE III. The GEL LYTE III has been the most iconic lifestyle runner from the Japanese sports label, defined by its split-tongue design and GEL cushioning. atmos’s take on the...

ASICS Aaron MT RCV

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Despite the strong running background from ASICS, the brand is not without its own assortment of court classics. Enter the Aaron MT – the mid-cut sneaker features a chunky canvas upper in blue with ASICS’ signature branding in yellow. Ava...