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24 Kilates x ASICS Gel Lyte Speed “Las Tres ZZZ”

StyleComments ⋅ Jun 22, 2010
Fresh off a Reebok collaboration, 24 Kilates unveil their ASICS Gel Lyte Speed collaboration. Based on the San Fermin Fiesta, the shoe’s design features a light-colored upper set against white and red highlights. A further “Fiesta Kit...

Ronnie Fieg x Asics Gel Lyte III Navy/Aqua

StyleComments ⋅ Jun 14, 2010
The latest Asics Gel Lyte III release by Ronnie Fieg makes its way to David Z. tomorrow as the retailer prepares to drop this covered navy/aqua colorway. Only 252 pairs were produced, made exclusive for the Soho retailer; available in-store and o...

Ronnie Fieg x Asics Gel Lyte III Navy-Aqua Preview

StyleComments ⋅ Jun 1, 2010
Ronnie Fieg previews his latest colorway of the Asics Gel Lyte III. A bit more toned down than the previous Super Red drop, these follow a simpler scheme, building off the use of navy and aqua hues. Further details on a release will follow in the...

Ronnie Fieg x Asics “Super Red” Gel Lyte III

StyleComments ⋅ May 19, 2010
Following his earlier lifestyle shots, Ronnie Fieg gives us a less distracting look into his latest color makeup for Asics, in the “Super Red” Gel Lyte III. Limited to only 252 pairs, the kicks boast a multi-grey upper, accented nicel...

Asics Gel Lyte III “Super Red” Preview

UncategorizedComments ⋅ May 10, 2010
Continuing the creative’s endless Asics projects, Ronnie Fieg previews his latest color mock up on the brand’s Gel Lyte III, dubbed the “Super Red”. The shoes feature a grey colorway with black and hints of the aforementio...

Sneaker Freaker x Asics Gel Lyte III “Alvin Purple” Preview

UncategorizedComments ⋅ Apr 28, 2010
Previewed in 3D on the latest cover of their magazine, Australian sneaker experts Sneaker Freaker have once again worked on a collaborative shoe, after the fairly recent and successful release of their New Balance 850 model, “Skippy”....

Ronnie Fieg x ASICS GEL-LYTE III “Aqua” Preview

UncategorizedComments ⋅ Apr 9, 2010
The king of ASICS collabos, Ronnie Fieg drops a hint into another upcoming collaboration on the horizon. The full tonal-blue joint is based on the GEL-LYTE III with a nubck and mesh upper. Stay tuned for more details.

Asics x hanon GT II Northern Liites

UncategorizedComments ⋅ Apr 2, 2010
Hanon presents a brand new collaboration with Asics, dubbed Northern Liites. For this project the retailer reworked the GT II, one of its favorite Asics from the sneaker brand’s catalog. The concept and inspiration for the release is a nod...

Ronnie Fieg x Asics Gel Lyte III “Salmon Toe”

UncategorizedComments ⋅ Mar 29, 2010
Following up on his last giveaway, Ronnie Fieg continues his charitable contests with another sample pair of kicks that never made production. This time around we see a pair of Asics’ Gel Lyte III, dubbed the Salmon Toes. The kicks take on...

Ronnie Fieg x Asics GT II Sample

UncategorizedComments ⋅ Mar 10, 2010
Having worked up a handful of color coordinations for various Asics runner models, David Z’s Ronnie Fieg shows us an unreleased sample that never made it into production. The kicks take on a mostly blue colorway with white and grey accents....

Asics 2010 Spring Gel Lyte Speed & Gel Lyte III

UncategorizedComments ⋅ Mar 5, 2010
Keeping everything simple and fresh for the Spring, Asics introduces a couple of new additions to its already impressive line of new releases. Both its Gel Lyte Speed and Gel Lyte III models receive a new colorway for April, each taking on combo...

Asics 2010 Spring Running Film

UncategorizedComments ⋅ Feb 19, 2010
Amsterdam Worldwide asked Mischa to direct an atmospheric spot for the latest Asics running shoe, set to launch this Spring. Set in that magic hour, just before sunrise, the film captures an unexpected moment in the shoe’s existence. Enjoy...

ASICS 2010 Spring/Summer Collection Doubleclutch

UncategorizedComments ⋅ Feb 8, 2010
A few years ago, ASICS introduced a series of models together with NEXTide with usability and design in mind to help those with disabilities enjoy the same everyday experience as the more able-bodied population. Models such as the Procourt AR and...

ASICS 2010 Spring Collection GEL LYTE III “Leathers”

UncategorizedComments ⋅ Feb 5, 2010
ASICS unveils some simple yet solid examples of the GEL LYTE III this season with two monotone leather offerings. Coming in a couple of easy to wear colors, a black and brown version both share full leather upper designs with just a hint of off w...

Asics 2010 Spring GT-II Sneakers

UncategorizedComments ⋅ Jan 29, 2010
Incorporating a selection of vibrant colors for Spring, Asics unveils two new colorways in its GT-II model, one of the brand’s more popular silhouettes. The sneakers are available in both an orange/yellow/blue colorway and purple/blue/white...