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adidas adiZero Crazy Light 3 Low Black/White/Red

adidas recently unveiled a stealthy new colorway for its adiZero Crazy Light 3 Low silhouette. Similar to its adidas adiZero Crazy Light 3 sibling (seen here), the performance basketball shoe features a black SPRINTWEB upper with a contrasting red SP...

adidas Originals Hamburg

The adidas Originals Hamburg is back this year and its now available in a duo of great looking colorways inspired by two of Germany’s most famous football clubs. First up is a clean combination of white and red representing Hamburg SV, one of G...

adidas “Unlock the Game” Campaign

As the Premier League gears up for the final stretch of one of its closest seasons to date, adidas reveals its “Unlock the Game” campaign featuring the likes of Luis Suarez, Leighton Baines, Juan Mata, Aaron Ramsey and Luke Shaw. Using a subtle dose...

Diversifying the Portfolio: adidas Invests Heavily Into Lifestyle

In what was arguably the cherry on the top, Pharrell Williams’ announcement as the latest high-profile adidas endorsee capped off a whirlwind signing spree for adidas. Despite its role as one of the earliest sports brands with a penchant for developi...

adidas Originals Campus 80s Primeknit

Last year we got a taste of the potential lifestyle applications for Primeknit when adidas SLVR unveiled its CL-Primeknit and now adidas Originals has applied that concept once again to the adidas Originals Campus silhouette. The Campus 80s Primeknit...

Rumor: Kanye’s adidas Collection to Take Over SLVR Store in New York

Speculative reports continue to swirl around Kanye West, largely regarding his recently-formed partnership with adidas. The most recent rumor suggests that Kanye will be setting up shop in adidas’s former SLVR space in New York once his collect...

Kanye West’s adidas Collection Won’t Release Until 2015

The latest news from the saga that is the Kanye West x adidas collaboration would indicate that ‘Ye will be done designing by June, with the official release slated for slightly under a year later, in spring 2015. This information arrives in th...

adidas Originals 2014 Spring/Summer ZX 900 Weave

Building on the momentum of its ZX 500 Weave collection, adidas Originals is back with a ZX 900 Weave collection for Spring/Summer. The shoe feature densely woven fabric uppers paired with suede heel panlels and TPU supports that run from the heel to...

TheGoodLife! FC x adidas “Edizione Speciale” 2014 Football Kit

TheGoodLife! FC celebrates its triumphant return to the pitch by unveiling its new 2014 “Edizione Speciale” football kit. The kit was produced together with adidas and features the team’s new “Silver Eagle” crest, created by team st...

adidas D Rose 4.5 “Messi”

The worlds of football and basketball collide in this upcoming “Messi” colorway of the adidas D Rose 4.5. Inspired by Lionel Messi’s F50 football boot, this D Rose 4.5 features a black and white base accented with bursts of color on...