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adidas 2013 Fall/Winter BOOST Collection

adidas’s newest running innovation takes center stage as the athletic giant unveils its newest range of running footwear outfitted with the game-changing BOOST technology. In addition to the previously announced Energy Boost model, two other si...

adidas adizero Adios BOOST

adidas’s latest addition to the BOOST lineup is the adizero Adios BOOST, a focused, race-ready running model that has already seen use on the feet of some world’s best marathon runners this year. Gone is the ADIPRENE midsole from past gen...

Discussing BOOST Technology with adidas

We were left much intrigued after adidas teased up with its initial BOOST video — a video showcasing the newly developed material’s immense characteristic for energy return, all the while insisting that it would ‘change ru...

adidas Running Teases Its New BOOST Technology

adidas Running has just released this teaser of its upcoming adidas BOOST technology. Proclaiming that “this will change running forever,” adidas’s newest cushioning technology is composed of thermoplastic beads that are fused toget...