Adicup
adiCup New York 2011 Recap
July 11, 2011
⋅ Events
A concept that began in 2010 in a ramp-up to the 2010 World Cup, the adiCup once again took place this past weekend in New York City. In a city that is quickly emerging as a hotbed of soccer-related events and activities (including the current playing of the Cosmos Copa),...
adiCup 2011
July 2, 2011
⋅ Events
After a successful session last year, adiCup announces its 2011 event in New York City. The event will take place at Chelsea Waterside Park on July 9 and will include not only soccer but also a BBQ, drinks and music by DJ Neil Armstrong. Check the list of teams and address...
adidas Originals adiCup 2010 Final Recap
June 30, 2010
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adidas Originals capped off a succesful adiCup 2010 campaign as the final game saw Germany's Anderas Muehe and Japan's C.A. Tokyo square off. The match would took place at adidas' headquarters in Herzogenaurach. The eventual winners Andrea Muehe booked a place to watch the...
Hypebeast & adidas: adiCup 2010 Herzogenaurach Contest
June 25, 2010
⋅ Events
With the New York City, Tokyo, Berlin, and London legs of this year’s adiCup officially wrapped up, we move on to the next participating city: Herzogenaurach. In celebration of this year’s Adicup, we’re teaming up with adidas to give away one Herzogenaurach adiCup pack...
adiCup 2010 Herzo Pack: adidas x 46664
June 22, 2010
⋅ Style
The final product group in the pack is a design collaboration between adidas and Nelson Mandela’s charity group 46664 to honour the role of South Africa as the World Cup host from June this year. The final pack features a jersey, Votary shoes, bag and a limited edition...
adiCup 2010 London Recap
June 21, 2010
⋅ Events
A strong crowd of close a thousand people were on hand for this year's adiCup London leg. With typical unpredictable British weather, the final featured a meeting between the British Fashion Council and Metalheadz United. United ran out winners with a thorough 5-1 thrashing...
The Girls of adiCup 2010
June 16, 2010
⋅ Style
With adiCup London fast approaching this weekend, Exit Magazine, the creative partner for the event, have released a mini-catalog showcasing just exactly how good it's possible for the regional adidas Consortium to look. The catalog features a bevy of beautiful models, all...
Hypebeast & adidas: adiCup 2010 London Contest
June 14, 2010
⋅ Events
With the New York City, Tokyo, and Berlin legs of this year’s adiCup officially wrapped up, we move on to the next participating city: London. In celebration of this year’s Adicup, we’re teaming up with adidas to give away one London adiCup pack to a lucky reader. The...
adiCup 2010 Berlin Recap
June 8, 2010
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The German round of the ongoing adiCup was held recently at Wrangelstr, Berlin. After a slice of controversy, ANDREAS MÜHE were declared the winners ahead of 361 WILLEMSBURG and Bar 25 in front of over 1000 people. Perfect weather was enjoyed by all, particularly when the...
adiCup 2010 London Pack: adidas No6 x Exit Magazine
June 7, 2010
⋅ Style
Teaming up for the UK adiCup 2010 pack is Exit Magazine and the adidas No6 store, who took inspiration from patterns on the historical jerseys from the USSR and Holland, imbuing it with light blue. The shoes included in the pack, the Votary are also a light blue and are...
adiCup 2010 Berlin Video
June 7, 2010
⋅ Culture
Izem offers a peek into the Berlin leg of this years adiCup, which seemed like a good day of fun for all of those involved. Featured were various regional teams, all competing to win the champions crown in this annual tournament by adidas, made even more special as we're...
Hypebeast & adidas: adiCup 2010 Berlin Contest
June 4, 2010
⋅ Events
With the New York City and Tokyo legs of this year’s adiCup officially wrapped up, we move on to the next participating city: Berlin. In celebration of this year’s Adicup, we’re teaming up with adidas to give away one lucky Berlin adiCup pack. The pack will feature...
Tour De Maestro – Tokyo
June 4, 2010
⋅ Culture
In this video check out Maestro as he continues on his world tour in the spirit of this years 2010 World Cup, this leg stopping in Tokyo. First a quick conversation with Kazuki Kuraishi of Adidas ObyO, then off to adiCup to meet up with Daichi Ito. Enjoy!
adiCup 2010 Germany Pack: adidas No 74 x Highsnobiety
June 2, 2010
⋅ Style
Following stops in New York and Tokyo, adidas keeps the ball rolling as they make their way towards Berlin for the start of adiCup 2010 Germany. This latest leg of the global competition will feature its own pack of goods, like the other cities, including this set developed...
adiCup 2010 Tokyo Recap
June 1, 2010
⋅ Events
Samurai Blue Park was the venue for the adiCup Tokyo last weekend and despite some challenging weather there was some fantastic football played over both days and over a thousand people came down to watch the action. Along with the high standard of football, there were Bento...









