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JiyongKim's Next PUMA Sneaker Was Inspired by Decaying Paper
Footwear

JiyongKim's Next PUMA Sneaker Was Inspired by Decaying Paper

The upcoming CELL GEO 1 transforms dirt, mold and the passage of time into a one-of-one all-over print, ensuring no two pairs are exactly alike.

Jil Sander and PUMA Revive the 1998 King Avanti in “Optic White”
Footwear

Jil Sander and PUMA Revive the 1998 King Avanti in “Optic White”

Sporting a smooth leather upper that delivers a clean, minimalist aesthetic.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Featuring brands like Supreme, Palace, BAPE, PUMA and more.

Salehe Bembury x PUMA Launch the “TRAVEL WEAR” Collection Ahead of  World Cup
Fashion

Salehe Bembury x PUMA Launch the “TRAVEL WEAR” Collection Ahead of World Cup

Comprising heavily modified national jerseys, graphic tees, utility shorts and technical tracksuits.

PUMA Says Farewell FENTY & SKIMS Reveals First China Store in This Week's Top Fashion News
Fashion

PUMA Says Farewell FENTY & SKIMS Reveals First China Store in This Week's Top Fashion News

Stay up to date on the latest industry trends.

BEAUTY&YOUTH x PUMA’s H-Street Strap Boasts a Stealthy Look
Footwear

BEAUTY&YOUTH x PUMA’s H-Street Strap Boasts a Stealthy Look

Velcro strap closure adds sleek functionality.


Rihanna and PUMA Reportedly Conclude FENTY Partnership
Footwear

Rihanna and PUMA Reportedly Conclude FENTY Partnership

The global superstar is officially a sneaker free agent, sparking rumors after recently being spotted in a pair of Jacquemus x Nike Moon Shoes.

A$AP Rocky x PUMA Mostro Mule Arrives in Two Bold Colorways
Footwear

A$AP Rocky x PUMA Mostro Mule Arrives in Two Bold Colorways

“Blue Glimmer” & “Black”

Manchester City Women and PUMA Celebrate Record-Breaking WSL Season
Sports

Manchester City Women and PUMA Celebrate Record-Breaking WSL Season

Presented by Manchester City Women
With a homecoming party at Manchester’s landmark Albert Hall.

A$AP Rocky's Design Bag: Inside the Rapper's Empire Beyond the Mic
Fashion

A$AP Rocky's Design Bag: Inside the Rapper's Empire Beyond the Mic

From spatial curation and high jewelry to his own runway collections, the self-proclaimed “Fashion Killa” is proving that his creative vision extends far beyond the recording studio.

PUMA Drops the Spiked and Stealthy Mostro Freedom Sneaker
Footwear

PUMA Drops the Spiked and Stealthy Mostro Freedom Sneaker

In “Shadow Grey/Olive Green” and “ Olive Green/Black.”

Josh Giddey Debuts Signature PUMA Basketball Shoe, the All-Pro Nitro 2, Inspired by the Australian Outback
Footwear

Josh Giddey Debuts Signature PUMA Basketball Shoe, the All-Pro Nitro 2, Inspired by the Australian Outback

The vibrant yellow colorway nods to the NBA star’s home country while packing top-tier performance tech for the court.

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