Theophilus London Runs Out of Milk in his Chevy Sonic
Chevy’s latest spot for its new fuel-efficient Sonic hatchback presents a new way to sell a car by marketing it…as a skateboard? Featuring Trinidad-Tobagonian-American rapper Theophilus London in the driver’s seat, the ad, by all me...
A Bathing Ape Door Stopper
Adding to its offerings outside of fashion, BAPE has now released a door stopper for those hungry for more accessories from the iconic streetwear staple. Here, the well-known ape symbol is die-cut over flexible rubber on a slant angle. Measuring 12 x...
Mitsubishi 311RS Lancer Evolution X
More than three years in the making, racer and Minnesota native Ryan Gates and Mitsubishi have unveiled the 311RS at this year’s Twin Cities Auto Show in Minneapolis. A limited edition, souped-up version of Mitsubishi’s Lancer Evolution X...
The 2014 Porsche 911 GT3 Hits the Track
With the Geneva Motor Show igniting its proverbial engine earlier this week, iconic sports car manufacturer Porsche brought along the 2014 911 GT3 for all attendees to gawk at. Being the first GT3 based on the newer generation of 911s, this model off...
Pininfarina’s Ferrari-Based Sergio Concept
It’s been a busy week for cars as a who’s who of the automotive world was on hand to reveal new models at the Geneva International Motor Show. Lost amidst the blockbuster announcements from Ferrari and Lamborghini but stunning nonetheless...
BMC 50th Anniversary Lamborghini Edition Road Bike
Swiss bicycle maker BMC is helping Lamborghini celebrates its 50th anniversary with the Lamborghini Edition Road Bike. Marrying Italian style with modern technology, the limited edition bike uses a special impec frame crafted from carbon fiber for li...
Rolls Royce Wraith Shifts Gears via GPS
The Rolls Royce Wraith, set for a release later this year, features environmental sensors that use global positioning technology to determine which gears are to be used on a particular stretch of road. This feature is so advanced that it can calculat...
Alfa Romeo 4C Launch Edition
Following its initial unveiling back in February, Alfa Romeo presented the Launch Edition of its 4C at this year’s Geneva Motor Show. Limited to just 1,000 production models with only 500 allocated for North America, the celebratory debut editi...
Kilian Martin Makes Art on Two Wheels | Video
Madrid skater Kilian Martin has garnered international acclaim for birthing his own lane within the maturing action sport, using both his background in adolescent gymnastics and often methodical artistic nature to form a fluidly-technical flatground...
FTC’s Young Bucks Tear It Up | Video
As a pioneer of the skate industry FTC has seen many changes over its nearly 30-year existence, from eclectic choice of dress to the progression into an increasingly technical sport. What has remained a constant however, dating back to the days of th...
A Man and His Alfa Romeos
Petrolicious is back with a new video chronicling collector Manuel Leon Misassian’s lifelong obsession with vintage Alfa Romeos. Starting with his first Alfa in his teens, Misassian has been a man possessed, hunting down neglected or unwanted A...
A Closer Look at Ferrari’s New LaFerrari
Car aficionados and Waka Flocka’s rooster collectively rejoiced as Ferrari unveiled its newest supercar, the LaFerrari, at the Geneva Motor Show today. The car is a follow-up to 2002′s Enzo Ferrari, and after over a decade of teasers, exh...
BUNNEY Hand-Engraved Zodiac Series
At the sharpest point of cutting edge jewelry sits BUNNEY, the relatively young London-based brand that has reshaped the landscape of practical “bling.” Their latest release comes in the form of a set of badges, each meticulously engraved...
2013 LaFerrari Officially Revealed
For years, many have looked to Ferrari as the definition of design and performance. The 2013 LaFerrari is very much that as it comes on the heels of its predecessor, the Enzo to create what the Italian company claims is “maximum expression̶...
Stussy Livin’ General Store 2013 March Releases
For March, lifestyle-focused Stussy Livin’ General Store has released a new batch of products with an eye towards warmer weather and outdoor activities. Petromax – the originator of the world’s first kerosene lantern in 1910 —...