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A Day in the Life: Skrillex Takes a Break from Touring

VideosComments ⋅ 12 hours ago
Regardless of which music genre you prefer, it is difficult to not have noticed the rise of Los Angeles-based artist Skrillex within the last decade. Despite being only 26, the music producer/DJ/singer-songwriter has already won six Grammy Awards and...

The Atlanta Project: Part 1 – Art

VideosComments ⋅ 3 days ago
Atlanta, Georgia is a rich melting pot of a number of sectors but to some, its strongest connotations are that of music and adult entertainment. In this segment, we bring to light some of the more overlooked genre of art in our inaugural installment...

Fricote Magazine Food Tour with Julien Pham: Paris – Part 1

VideosComments ⋅ 5 days ago
Often considered the world’s culinary mecca, Paris’ greatest assets is perhaps its endless array of restaurateurs and the like who share a massive passion for food. In the first part to our Food Tour of Paris with Julien Pham of Fricote M...

Alpha Industries x Palladium Recap the Launch of their Special-Edition Capsule

VideosComments ⋅ 12 days ago
Palladium recently celebrated the launch of its special collaborative collection with Alpha Industries, which united the two brand’s shared heritage of military-influenced styles and details. In this video, Hommy Diaz shares the story behind th...

HYPEBEAST Eats… Pastéis de Belém – The Portuguese Egg Tart

VideosComments ⋅ 14 days ago
For our latest HYPEBEAST Eats… we travel to Lisbon and the historic quarters of Belém. West of the city center, the area boasts many of the nation’s distinctive buildings and landmarks, one of which includes Pastéis de Belém – a bak...

HYPEBEAST Spaces: Kinfolk 94

VideosComments ⋅ Oct 3, 2014
In our latest HYPEBEAST Spaces installation, we take a look at the multidisciplinary space Kinfolk 94, located in Williamsburg, Brooklyn. Providing a physical platform for artists and creatives alike to express themselves, Kinfolk 94 offers an experi...

HYPEBEAST Eats… Classic Coffee – The Cubano Cortado (Condensada)

VideosComments ⋅ Sep 26, 2014
Our next HYPEBEAST Eats coffee-based drink feature brings us to downtown Los Angeles’s Classic Coffee Cafe. Joined by Josh Stone, barista of five years, we learn to make a popular variation of the Cortado, also commonly referred to as a Gibralt...

Retrospect: Tried + True

VideosComments ⋅ Sep 22, 2014
Our latest Retrospect video takes us back, not too far back, but just far enough for nostalgia to kick in. Joined by Tried + True founders Ricky Li and Crystal Robles, we take a look at some of the store’s carefully curated pieces. To them, it...

Essentials: Brandon Jennings Video

VideosComments ⋅ Sep 19, 2014
During his day job, you might be familiar with Brandon Jennings as a maestro of sorts – conducting the Detroit Pistons offense with grace and finesse. Off the court though, this takes on a whole new meaning. The 24 year-old point guard is something o...

Stance Socks HQ: 1/3 Work, 2/3 Play

VideosComments ⋅ Sep 15, 2014
The next instalment of HYPEBEAST Spaces takes us to the grand offices of Stance Socks. Located in Orange County, California, the building features a gym, skate bowl, basketball court, and a whole lot of other amenities that are sure to leave most off...

Finding Purpose in Product Design with Oakley Eyewear

VideosComments ⋅ Sep 11, 2014
When design and performance are paramount to your brand, defining a purpose serves as the underlying goal in achieving success. Peter Yee, Vice President of Design at Oakley, speaks about the approach Oakley takes in designing brand new products. Whe...

Ken Diamond: Part 2 – Handcrafting the Koko Moccasin

VideosComments ⋅ Sep 8, 2014
Picking up where we last left off with Ken Diamond, where we learned of his early beginnings as a furniture upholsterer, we are joined once more in his Vancouver studio to go over the steps in making one of his most popular pieces of footwear —...

Agenda Las Vegas: Should Your Brand Sign Up?

VideosComments ⋅ Sep 5, 2014
As a member of the HYPEBEAST family, fledgling brands often look to us for advice on everything from developing professional email blasts to battling with relevancy and authenticity. Having covered a fair share of fashion trade shows over the years,...

IKEA Pokes Fun at Apple with “Experience the Power of a bookbook”

VideosComments ⋅ Sep 4, 2014
Parodying Apple’s simple, yet dramatic template for unveiling new products, IKEA premiered the “Experience the Power of a bookbook” campaign via its YouTube channel. Full of quips like “the battery life is eternal,” R...