This morning when I woke up I had a cigarette (breakfast of champions), had a solid breakfast (of cigarettes and green tea), brushed my teeth and showered, then got dressed by looking through my wardrobe (on the ground) finding the cleanest (not smelly) clothes I could find.
For a new generation of individuals, getting dressed has become a task of wearing labels that represent "brand synergy" and define them as a person, their past present and future, they take photos upload to the interwebs and give the cyberworld a view of "what are you're wearing today".
So let's get all geek on this shit and breakdown a streetwear cultural phenomenon. "What are you wearing today?" (WAYWT) threads on streetwear forums abound. These threads began as like-dressed individuals posting to show their peers their outfits or "fits". Since then it has become a place where individuals can achieve approval, praise, and moreso, criticism.
It seems quite strange that people would go to such effort for validation of their own style (some even have small home studios). These consumers will research their brands, inlcuding the philosophy and integrity behind what they wear. Some could probably tell you more about supreme than James Jebbia himself.
Many, including myself, initially dismissed the online otaku community as nothing more than uber fashion streetwear 133t (geek speak for elite). But the community's place within the streetwear scene has become more relevant because of the instant feedback designers and labels can recieve about their ranges. Mostly the anonymity of the online community allows them to tell you exactly how hard your range sucked or how good it is. Bobby-Hundreds of The Hundreds and artists/labels like Nom de Guerre, Eric Brunetti of Fuct and Rogue Status have all posted on forums plugging their own wares.
This culture has its own celebrities who have gained e-fame like Suntori/Neek, Sahlan78, Milspec/deepsix. When there are leaders there are ofcourse followers. This can be noted when on different forums where said celebrities don't post they are noted as being the inspiration to other peoples "fits". The most curious nature of this all is that a lot of them are NOT gay, although if you didn't know any better you might be mistaken. How we've evolved.
Since then the inception forums around the world have like all things become more specific, here a small rundown:
superfuture which deals which more higher end streetwear and denim specific topics.
5th-d which has a core streetwear (otaku) vibe
styleforum which is a bit of this a bit of that but quite like superfuture
hypebeast self explanatory really, hypebeasts at their best .....
Here's a small streetwear glossary which took years of endless research in the finest institutes to translate:
fit - shortening of the word outfit, also refers to the actual fit of the clothes on your person
on point - when your fit is good
wack - your shit sucks
cop - to buy/acquire something
sag - wearing your jeans/pants low
epic - when something is really really really good
next level - when you have attained fashion nirvana
lurking - when you just look at forums and don't type anything
If you are planning on posting on WDYWT threads here some suggestions: