Well like everyone in this thread I want to start a clothing line. Problem is out of all of my friends none of them share an interest in graphic design as I do. They said they would support me through the judging of a design and promotion process but none of them can help me in the actual design process. So what am I left to do?
Other than the design aspect as far as logos and graphic tee's go i also have many ideas as far as clothing in general goes. I'm pretty sure they would be innovative and change the game up a bit but like i said who am I to go to, to work on projects and shi* while i work my way to producing the actual product. Not sure if my ideas have been done but i've yet to see them done. There could always be some underground brand who has done it but i haven't seen it yet.
Well it seems you've two routes.
1. The D.I.Y route, cheaper for sure. Open some tutorials, and start crankin out some designs for a logo, (or a brand name if you haven't gotten that far) and refine until you've got something provocative, simplistic enough to change for use in a number of mediums (designs + advertising, etc..), and that YOU'RE generally happy with (if it's truly aesthetically pleasing and readable, consumers will come..). Be ready to really focus on that revision process, a problem I have (and a number of other small business owners too more than likely, especially in a lone ranger operations) is that it's just me. The ideas + concepts, all that are generated from me, so there's no true perspective really (meaning shit can be whack, but your too close to smell it, in other words).
2. Hire a graphic designer, work with him/her to revise until your happy, pay some scratch.
Good luck mate.