Starting a New Line/Brand Feedback Thread

Apr 30, 2013 @ 23:46
Really interested in Starting a new line, Thieves & Kings. I don't even know how to print clothes(should I find someone to do it for me, or do it myself) what should I invest in, etc. I have some dope designs down. PLEASE HELP ME, Give a beginner some advice.
There's a few options when creating a brand:

1. Printing stuff yourself. You've got to buy or lease your equipment, which is probably out of the question if you're starting up for under a grand or two. A cheaper, and shittier, alternative would be using heat transfer printing, which is essentially using special paper you can find at Walmart and ironing it onto a shirt. Lasts around 15 washes before crackling to the point of it being unwearable, for me, at least.

2. Paying somebody else to print. That's what, from what I've seen, most low to mid scale companies(pretty much every brand on here) do this(If anybody on here prints themselves, please speak up. I'd love to hear all about the process). Find a company you can trust, with prices that leave room for profit. I'd also heavily suggest finding secondary printers and the like that you can trust, in case your primary flakes. Some people sell these sources, but, for the most part, good sources can be found by extensive Googling.

3. Printing on demand. This would include sites like Cafepress, Printfection, Redbubble, Skreened, and so on. These use methods like direct to garment printing to print their designs on, and only print a shirt when it's ordered, meaning no sitting with stagnant inventory. These sites are usually reserved for the casual 'pop culture' shirt such as this one: http://skreened.com/wellthatsjustsuper/i-m-not-saying-i-m-batman These services are, in my opinion, no way to start a brand. You have little control over the printing process, there's no distinct branding, along with some other glaring flaws. I would not recommend it for starting out a clothing brand, rather for an artist trying to make some money on the side from selling funny shirts.

Since I'm apparently writing a small book, I might as well cover shirt blanks. There's no definite answer on shirt blanks, as they're up to target market and your personal preference. There's fitted(FUCT and SSUR) and box cut(HUF) shirts, all organic and synthetic ones. I, personally, like a box cut shirt made out of thick cotton, but you'll probably like something else. The material of the shirt matters as well, as certain printing methods won't work on certain blanks, such as with dye sublimation printing and cotton shirts. I'd highly suggest reading HTSACC's article of shirt blanks here: http://www.howtostartaclothingcompany.com/t-shirt-blanks-how-to-choose-one/

Some more required reading would definitely be Thread's Not Dead: http://threadsnotdead.com/ It covers a good amount of subjects, mostly from the viewpoint of a designer.

Reading back on this, I feel more and more like I just talked out of my ass for 3 paragraphs. If I'm wrong on anything here, somebody please correct me.
We actually do the printing by ourselves. It is not that hard of an process, just takes a good learning strategy and practice actually. We use the screen painting process, for designs up to 2 colors (because of how hard it is) instead of printing onto the shirt directly we make screen painting transfers which we believe is the best because we can create multiple transfers from one "screen" and it is cost effective. For the 2+ Colors we actually have a sublimation printer that prints like a regular printer but uses the same liquid that big companies would use to make their shirts. The equipment we have cost under $1000 together, it is a screen painting machine which cost $320 and the sublimation printer cost $300 and transfers come in around $200 we actually picked up a free heat transfer machine. We looked at all the methods you stated and seemed as if that was the best way for us to customize it and not work around other companies prices. It actually is a better feel for the shirts than when you get another company to print on clothing because a lot of cut and sew products would be hard for other companies to print on so the customization is a HUGE difference and that makes all the difference in the clothing industry now-a-days. My friend and I went to a summer training program for 4 days to learn everything about screen-painting and how it was a good alternative. To remind you, it takes a learning curve to actually do it and it takes a lot of effort and practice, but we are 15 and 16 years old and we learned and there may be people younger than us on this thread but we are probably the youngest as it goes (I turn 15 in 1 month). Thats just what we thought. Overall, screen-printing and sublimation printing for your self and doing it yourself is just better for customization and if you have cut and sew products that require some type of logo or print that companies cannot do. We try to make it custom as possible to stand out.

OWNER // AXCIE // AXCIEFACTORY.COM

May 01, 2013 @ 00:14
Distant Light : love that cat design -- maybe on a raglan in black and white or on a hoodie in the back and a simple emblem on the chest for the winter??? 

Heavy Set : Tight Work... very clean 

Lotus : Good Shit.... the last shirt reminds me of a local artist in Miami called Ahol Sniffs Glue... I'm sure you didn't copy him, just reminds me of him.... Those buckets are tight to. 


I'm finishing up my look book... I'll post it next week when I drop my new shirts... 


Been seeing a lot of cool shit.... 

NEWBIES: take the advice given to you and stop trying to justify... take the L and move forward. 

al dente company // aldenteco.com

May 01, 2013 @ 00:38

"I keep myself so lifted I'm accustom to new heights."

May 01, 2013 @ 01:34
Hey guys, new to the forums so bare with me. But i can't figure out how to upload pics from my phone. So I'm asking u guys to check out our instagram to see some of our designs. Me and my team have been working on this brand for a while now and we should be dropping our first collection some time over the next two months. So if u have the time please check out web.stagram.com/n/leaderofcoolmoons/ and give us some feed back. Thank you
May 01, 2013 @ 03:16


http://www.nfzclothing.com/

NFZ (No Fly Zone) Clothing is a streetwear company that focuses on strong character branding. The designs depict social taboos, or social “No Fly Zones”, that are not talked about.Rather than promote a particular lifestyle or subjective idea, NFZ Clothing aims to capture a certain level of social consciousness through the mediums of strong character branding, bold colors, and simple designs.The goal of NFZ Clothing is not to take a stance on a social issue, but to merely bring it to light. This allows the audience to form their own interpretations and ultimately, use social taboos as a vehicle to share their own viewpoints and connect with each other.

 -NFZ Clothing

I think you've got way too many product for a logo-only season. I'd go with around 3 products.

hot water

May 01, 2013 @ 03:18
Are Charlie Brown stripes on the right sleeve your trademark? It's cool, to a degree. Gold paisley on the sleeves are pretty cool, too.

hot water

May 01, 2013 @ 03:28
There's a few options when creating a brand:

1. Printing stuff yourself. You've got to buy or lease your equipment, which is probably out of the question if you're starting up for under a grand or two. A cheaper, and shittier, alternative would be using heat transfer printing, which is essentially using special paper you can find at Walmart and ironing it onto a shirt. Lasts around 15 washes before crackling to the point of it being unwearable, for me, at least.

2. Paying somebody else to print. That's what, from what I've seen, most low to mid scale companies(pretty much every brand on here) do this(If anybody on here prints themselves, please speak up. I'd love to hear all about the process). Find a company you can trust, with prices that leave room for profit. I'd also heavily suggest finding secondary printers and the like that you can trust, in case your primary flakes. Some people sell these sources, but, for the most part, good sources can be found by extensive Googling.

3. Printing on demand. This would include sites like Cafepress, Printfection, Redbubble, Skreened, and so on. These use methods like direct to garment printing to print their designs on, and only print a shirt when it's ordered, meaning no sitting with stagnant inventory. These sites are usually reserved for the casual 'pop culture' shirt such as this one: http://skreened.com/wellthatsjustsuper/i-m-not-saying-i-m-batman These services are, in my opinion, no way to start a brand. You have little control over the printing process, there's no distinct branding, along with some other glaring flaws. I would not recommend it for starting out a clothing brand, rather for an artist trying to make some money on the side from selling funny shirts.

Since I'm apparently writing a small book, I might as well cover shirt blanks. There's no definite answer on shirt blanks, as they're up to target market and your personal preference. There's fitted(FUCT and SSUR) and box cut(HUF) shirts, all organic and synthetic ones. I, personally, like a box cut shirt made out of thick cotton, but you'll probably like something else. The material of the shirt matters as well, as certain printing methods won't work on certain blanks, such as with dye sublimation printing and cotton shirts. I'd highly suggest reading HTSACC's article of shirt blanks here: http://www.howtostartaclothingcompany.com/t-shirt-blanks-how-to-choose-one/

Some more required reading would definitely be Thread's Not Dead: http://threadsnotdead.com/ It covers a good amount of subjects, mostly from the viewpoint of a designer.

Reading back on this, I feel more and more like I just talked out of my ass for 3 paragraphs. If I'm wrong on anything here, somebody please correct me.
We actually do the printing by ourselves. It is not that hard of an process, just takes a good learning strategy and practice actually. We use the screen painting process, for designs up to 2 colors (because of how hard it is) instead of printing onto the shirt directly we make screen painting transfers which we believe is the best because we can create multiple transfers from one "screen" and it is cost effective. For the 2+ Colors we actually have a sublimation printer that prints like a regular printer but uses the same liquid that big companies would use to make their shirts. The equipment we have cost under $1000 together, it is a screen painting machine which cost $320 and the sublimation printer cost $300 and transfers come in around $200 we actually picked up a free heat transfer machine. We looked at all the methods you stated and seemed as if that was the best way for us to customize it and not work around other companies prices. It actually is a better feel for the shirts than when you get another company to print on clothing because a lot of cut and sew products would be hard for other companies to print on so the customization is a HUGE difference and that makes all the difference in the clothing industry now-a-days. My friend and I went to a summer training program for 4 days to learn everything about screen-painting and how it was a good alternative. To remind you, it takes a learning curve to actually do it and it takes a lot of effort and practice, but we are 15 and 16 years old and we learned and there may be people younger than us on this thread but we are probably the youngest as it goes (I turn 15 in 1 month). Thats just what we thought. Overall, screen-printing and sublimation printing for your self and doing it yourself is just better for customization and if you have cut and sew products that require some type of logo or print that companies cannot do. We try to make it custom as possible to stand out.
Thank for speaking up, sounds like a really interesting process. And, yeah, I'm younger than you(turning 15 in 3+ months). 

hot water

May 01, 2013 @ 14:53
I have been designing a brand called DST to Infinity that focuses on wheatpaste poster art. The brand started out as a poster campaign and i am now starting up a clothing campaign, check it out and let me know what you think!

Heres an image of the latest tee: the "Pasting Scrolls" Tee

http://repdst.com/

Thanks!
DST
May 01, 2013 @ 17:37
Released our SS'13 collection last week. Figured I'd put up our look book. 

http://thedividedminds.com/














http://thedividedminds.com/

May 01, 2013 @ 18:21


http://www.nfzclothing.com/

NFZ (No Fly Zone) Clothing is a streetwear company that focuses on strong character branding. The designs depict social taboos, or social “No Fly Zones”, that are not talked about.Rather than promote a particular lifestyle or subjective idea, NFZ Clothing aims to capture a certain level of social consciousness through the mediums of strong character branding, bold colors, and simple designs.The goal of NFZ Clothing is not to take a stance on a social issue, but to merely bring it to light. This allows the audience to form their own interpretations and ultimately, use social taboos as a vehicle to share their own viewpoints and connect with each other.

 -NFZ Clothing

I think you've got way too many product for a logo-only season. I'd go with around 3 products.
Hey appreciate the feedback. When printing these, it comes out to be 3 products because its basically 3 sets of screens on different mediums. I had some other designs that I was hoping you could critique for me? I wanted to make 2 distinct characters like Mishka's Death Adder/Bear Mop or a Bape's Generals/Milo:


A 808 & Heartbreak inspired Zombie and Robot Heart Design


Rock 'em Sock 'em - Inspired by the tension between North/South Korea


Fat Man, Lil' Boy - Inspired by the events of Hiroshima/Nagasaki


Zombie and Robot Logos

Any feedback would be appreciated
May 01, 2013 @ 18:29
Released our SS'13 collection last week. Figured I'd put up our look book. 

http://thedividedminds.com/

in my hood! dope
May 01, 2013 @ 18:31
May 01, 2013 @ 18:51
Released our SS'13 collection last week. Figured I'd put up our look book. 

http://thedividedminds.com/

in my hood! dope
Oh yeah you're from Tampa? That's tight man.

http://thedividedminds.com/

Inactive User

May 01, 2013 @ 19:02
always good presentation, you guys never seem to disappoint. what camera do you use, if you dont mind me asking?


Released our SS'13 collection last week. Figured I'd put up our look book. 

http://thedividedminds.com/













Inactive User

May 01, 2013 @ 19:17
Some sample hats I just got done from a new source. First time doing all around embroidery. For the final product I'm going to make the strap on the red hat darker and add our motto in the inside like the black hat. Lmk what y'all think

May 01, 2013 @ 19:29
My buddies film camera, not sure what he shoots with. 

http://thedividedminds.com/

May 01, 2013 @ 19:33
I need a good quality light weight shirt to print on... What am I looking to buy? 

insta: sihalanick

May 01, 2013 @ 21:11
http://www.nfzclothing.com/ I think you've got way too many product for a logo-only season. I'd go with around 3 products.
Hey appreciate the feedback. When printing these, it comes out to be 3 products because its basically 3 sets of screens on different mediums. I had some other designs that I was hoping you could critique for me? I wanted to make 2 distinct characters like Mishka's Death Adder/Bear Mop or a Bape's Generals/Milo:


A 808 & Heartbreak inspired Zombie and Robot Heart Design


Rock 'em Sock 'em - Inspired by the tension between North/South Korea


Fat Man, Lil' Boy - Inspired by the events of Hiroshima/Nagasaki


Zombie and Robot Logos

Any feedback would be appreciated
Reminds me of Neff

hot water

May 01, 2013 @ 22:30
I have been designing a brand called DST to Infinity that focuses on wheatpaste poster art. The brand started out as a poster campaign and i am now starting up a clothing campaign, check it out and let me know what you think!

Heres an image of the latest tee: the "Pasting Scrolls" Tee

http://repdst.com/

Thanks!
DST
Damn man i looked at your products, portfolio , all that , you've got talent 

- System

May 01, 2013 @ 22:37

Duck canvas 
May 01, 2013 @ 23:01
@hkeys The lookbook is super dope and the collection came out really good as well!

chadacadabra.tumblr.com

May 01, 2013 @ 23:02
A lot of nice work these past few pages. Good luck guys!

www.highwaysco.us -- for some fucking reason, you must use the www. idk why fml.

May 01, 2013 @ 23:13
I see now I'll be ordering from a few of you, plus a lot of this is inspiration, I'll have some of my new designs up. 

"I keep myself so lifted I'm accustom to new heights."

May 01, 2013 @ 23:36

Duck canvas 
HH, did you guys sew the patches onto the hats yourselves or did you guys have someone else do it? Very interested to learn more about the process.
May 01, 2013 @ 23:38
Some sample hats I just got done from a new source. First time doing all around embroidery. For the final product I'm going to make the strap on the red hat darker and add our motto in the inside like the black hat. Lmk what y'all think

The black one is dope, let me know when these drop cause I'll cop

SHOP: http://www.apollolifestyle.bigcartel.com FACEBOOK: http://www.facebook.com/apollolifestyle

May 01, 2013 @ 23:44

Duck canvas 
These came out proper my friend. 

http://thedividedminds.com/

May 01, 2013 @ 23:47
@hkeys The lookbook is super dope and the collection came out really good as well!
Thank you Chad! 

http://thedividedminds.com/

May 02, 2013 @ 00:50
I have been designing a brand called DST to Infinity that focuses on wheatpaste poster art. The brand started out as a poster campaign and i am now starting up a clothing campaign, check it out and let me know what you think!

Heres an image of the latest tee: the "Pasting Scrolls" Tee

http://repdst.com/

Thanks!
DST
Pasting Scrolls shirt is nice, and that Freedoom poster had me dying. Judging by your design portfolio, you know what you're doing. Good luck with your brand.

hot water

May 02, 2013 @ 02:25
I have been designing a brand called DST to Infinity that focuses on wheatpaste poster art. The brand started out as a poster campaign and i am now starting up a clothing campaign, check it out and let me know what you think!

Heres an image of the latest tee: the "Pasting Scrolls" Tee

http://repdst.com/

Thanks!
DST
Pasting Scrolls shirt is nice, and that Freedoom poster had me dying. Judging by your design portfolio, you know what you're doing. Good luck with your brand.
Saw you did my homie Vinny Virgo's old cover album, that's rad. Not to mention the patch work with Mishka. Cool stuff man.

http://thedividedminds.com/

May 02, 2013 @ 02:44

Duck canvas 
That came out really clean. How much you asking and how deep is the fit?

Invite to PLNDR: http://www.plndr.com/plndr/MembersOnly/login.aspx?r=5654596

This topic is locked, replies are no longer accepted.