I have to agree with you on this. Its just like anyother brand with nothng behind it.
Sorry you feel this way, we'll drop something so you know what we're about.
What are you guys about?
Alright, so why Apollo? He was the Greek good of poetry, philosophy, sun, and a few other things. I chose that because like him, our brand encompasses multiple things whether it was music, art, sports, or anything else. The lifestyle is about being excellent. Like the Greek Aristotle said 'we are what we repeatedly do, excellence is not an act but a habit" translation : excellence is a habit for us. The Apollo lifestyle is about being excellent at what you do, pushing boundaries and daring to be different.
The masks? Those symbolize that no matter who you are, you can be part of the lifestyle, as long as you want to push hard. Like it a blank mask for you to decide your excellence, who you want to be. Cause if people don't remember you, you didn't do anything memorable.
I realize this video kinda sucks at showing anything, which was why I've been working on an official one to explain the story.