Honestly, looks like something I would see on a Hallmark card...
I guess its not a bad aesthetic but its a bit corny to me.
Thanks for you comment ,if it the picture your worried about looking "hallmarky" it was a really quick shoot, kind of a spur of the moment thing,
I think he means the layout of the shirt. The font seems to have a festival feel kind of like a hallmark card. Cool idea though. I would suggest maybe minimizing the layout by losing some of the text and possibly change the font so they are matching. "legacy" and "life" already pop out because of the contrast so why not keep the same font?
At the end of the day its your brand just my suggestion.