@diefasterdarren I get what your saying But it is meant to be just affordable basic staples that can appeal to a wide audience with our own twist
So what would draw you in personally ?
I think it's really valuable to develop a focused target market, that way you can spend your marketing dollars reaching that exact market and then in turn, your influencers will be the first to help grow your brand to the next tier, your secondary market.
Honestly, it's a really really hard thing to do, especially in such a saturated market. We are totally rebranding right now and going through ownership change, but our brand is becoming more niche and targeted. yes it does not appeal to everyone, not even all of your friends, but it's what helps you develop a better product in the end. Personally I like pocket tees, I will agree that fabric prints are somewhat drawn out but brands can still add them in to develop a cohesive line. We will even have some pocket tees, trying to change it up a bit with the fabric selection. Keep it up, keep making mistakes, learning, growing.