Yo homies. Part 1 of our headwear program will be dropping at 3pm PST today. Couple simple pieces to keep those noggins warm this winter. Keep an eye out for Part 2 (5 panel camps) dropping at the end of the month along with a large apparel drop for the holiday season!
Online Shop - www.minsct.com
I honestly think its kinda lame. A headwear 'program' or 'collection' or 'series' makes me think of more than one hat. In addition, its really nothing special, all you did was get blank beanies and put your tag on them. If you got custom beanies I could see it being used as a collection of sorts but making a 'program' out of it is just lame to me. All you did was drop a beanie with a patch on it.
In addition the 3pm drop time and "while supplies last" tag lines make it even worse. IMO its a silly way to try to drum up hype especially since its just a beanie not a line for a certain season.