People need to recognize that brands have targeted audiences, Hypebeast these days is a unique audience. Im just saying many brands posting in here wont be getting what they want to hear from Hypebeast.
Taken from Media Lab 101 (source of HB ads)
76% of our readers are in the key age range of 19-32.
Over 90% of our readers are single.
Over 90% are male.
60% have an income of over $25,000 USD
66% say they’re definitely interested in buying products featured on hypebeast.com
Our readers are educated: 66% have college degrees or higher
74% of our readers access hypebeast.com everyday.