to be honest, I wouldnt expect today.. it just doesnt seem right. but ztown has a point, the heat game would be a perfect time for them to drop.. when people are too busy wit the game. nike just wants the release to be quick and fast without the site crashing... its ALL ABOUT LUCK AT THIS POINT. Thats all it is now.
That's another point, but my point of them dropping during the game was that it's a PERFECT opportunity for Nike to fuck over Adidas. Everyone will take their attention off of the game and focus on NDC if they happen to drop during the game. Just seems like a good marketing technique to me.