Congratulations on the Delorean collab, Bobby! Gave a lot of in-depth view on a car we only knew as "from Back To The Future."
My question is, with all the collaborations you've done how much did you enjoy this one compared to others? When you worked with other artists and brands on a project how does the whole process go together? Do you guys throw ideas in and see what works or does one party have the idea ready and you both run with it?
Then going along with this project, did DMC put their input on what concepts and ideas would work for the shirts and caps, or was it all you?
This one was awesome, perhaps the most intriguing, challenging, and overall fun to date. I think I've made it very clear that I've been obsessed with the car and its mythology since I was 5 years old. So, that probably gives you a good idea of how fun it was to meet the owners of DeLorean, be surrounded with them, have privileged access to photos and paperwork, the true story behind everything. Very cool.
Each collaboration is different. But we all work as a team here at The Hundreds. I have the freedom to go out and find new, interesting, different (not always the most popular) partners to work with on a collab. Usually, I have a general idea and direction for how I want it to go. Then I have the best team here to help see that vision executed. Benjie and Nate on graphics. Pat on cut/sew. Vito on accessories. The sales guys, Scotty, Dave, Brien get that stuff everywhere. And Ben runs the entire operation. Every piece of the puzzle is just as crucial as the concept, or the design..
For this one, we handled all of the artwork and I figured out the story that runs alongside the project. DeLorean added comments on certain graphics, if they thought maybe a door should be open here or there to emphasize the design of the car. Lots of little details that most of you would never even notice, but just know that a lot of forethought and hours of labor went into the final result.