Y-3 SPORT Will Set the New Benchmark in Performance Sportswear

At first there was adidas, which pioneered the lifestyle sector of fashion. Next came Y-3 by Japanese creative Yohji Yamamoto, as he brought along a new vision of designer sports fashion. As a progressional step towards the future, adidas and Yohji Yamamoto introduces Y-3 SPORT — a new line from the collective duo that springboards passed Y-3 into a more performance-driven area of the market. Utilizing the best of adidas technologies and functionalities including BOOST, Techfit, adizero and Primeknit, Y-3 SPORT is meant for the urban dweller who’s serious and focused on achieving their athletic goals, all while keeping designer fashion in mind. The highest performing fabrics, technologies and groundbreaking innovation from adidas is thus infused with a unique renegade aesthetic and attitude. Check out the preview gallery above and be on the lookout for Y-3 SPORT to drop for men and women sometime in Spring 2016.