Vans x Disneyland Launch Event Recap & #OnFeet
It all started with an exclusive series of Vans footwear for Disneyland’s Anaheim, California
It all started with an exclusive series of Vans footwear for Disneyland’s Anaheim, California stores. Since then, the two have been fostering a friendship that has lasted since the ’70s, and have come together yet again in time for Disney’s 60th anniversary for a special Vans x Disney collection. With no better place to launch the collaboration than at Southern California’s Disneyland in Anaheim, where Vans opened its first ever retail store a mile away, the event kicked off with a launch speech from Steve Van Doren, son of Vans’ co-founder Paul Van Doren standing tall on a custom Sk8-Hi car clad in the new collection’s “Mickey & Friends” print. The day then ensued with a full tour of the park, where Vans staff and media guests ran awry sporting their inner kid and a few pieces of the new collection to add. Set for a June 5 release, the Vans x Disney collection — which ranges in footwear, apparel and accessories — features all the classic Disney favorites reappropriated like never before, with the likes of Winnie the Pooh skateboarding, Minnie wearing pink Vans Authentic lace-ups and Mickey sporting a pair of altered red Sk8-His among other designs found throughout; a true mix of the iconic Disney characters and Vans DNA. Be sure to look for more posts on the Vans x Disney 2015 collection to come, and scroll through the gallery for a special Vans Launch Event #OnFeet edition.
