Grind London 2014 Fall/Winter "Losing Focus" Editorial

After revealing its 2014 fall/winter offerings a few weeks ago, Grind London has now produced this editorial titled “Losing Focus” to highlight select looks from the release. Shot by London-based photographer Bafic, we are taken on a journey by Jack Cannon through Shepherd’s Bush in West London during the hours from dusk to dawn. Convenience stores, butchers shops, fried chicken locations and more serve as raw backdrops to complement the streetwear-inspired garments with a playful twist. Enjoy the editorial and head over to Grind London’s online store now to purchase its latest pieces.