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A Closer Look at the adidas Originals ZX Flux “London”

After taking an initial look upon the shoe’s launch this week, here we take a closer gander at the London-inspired offering created by adidas Originals. Celebrating their latest flagship opening in the English capital, the clever brand executed the ZX Flux silhouette with a printed satellite image taken from above London. As the River Thames makes a natural curvature throughout the city, its likeness also serves to disrupt this shoe – yet is nicely complimented by a lace tab at the front. The subtle detailing of the heel cage and hallmark three-stripes logo, alongside a clean white outsole, finish off this offering from adidas Originals. Look for the ZX Flux “London” to drop on August 16 at the brand’s Fouberts Place location.

adidas Originals
15 Fouberts Place
W1F 7QB London
United Kingdom

PhotographerBenoit Florencon/HYPEBEAST
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