Pigalle to Launch Basketball Store and Collection

Pigalle’s hugely successful basketball-inspired collaboration with Nike was no mere coincidence, but rather, a realization of founder Stephane Ashpool’s lifelong obsession with the hardwood. This vision further evolves with the forthcoming launch of a brick-and-mortar retail location, to be replete with a special in-house collection. The news comes straight from Pigalle, who tapped French design studio Ill Studio to create a special logo for the occasion. The emblem flips Pigalle’s hallmark ‘P’ logo into a fittingly symbolic ‘B.’ Stay tuned for more information regarding this release as the story unfolds.

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