TUMI Global Citizen: Eric Whitacre
Tumi, the leading international brand of premium travel, business and lifestyle, opens the second season of its “Global Citizen” campaign with Grammy® Award-winning composer Eric Whitacre. Shot by John Balsom and styled by Julie Ragolia, the video interview follows Whitacre on his travels accompanied by little more than his mobile studio and a stack of blank sheet music. Aside from collecting and ultimately refining his experiences into music, so too does he push other boundaries with his art by blending the voices of 185 singers from 12 countries to produce the world’s first ever virtual choir, Lux Aurumque.
For more on Tumi and Global Citizens, visit the brand website here.