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Pharrell Williams is the New Face of Uniqlo UT

Following the announcement of  close friend and longtime collaborator NIGO‘s new role as Uniqlo UT‘s creative director, Pharrell Williams has been announced as the new face of Uniqlo UT. Hot off the heels of Pharrell’s performance at the Oscars last night, where he was also nominated for Best Original Song with his hit single “Happy,” we get a first glimpse at the forthcoming campaign, which features the multi-talented artist and designer wearing the Japanese label’s 2014 spring/summer attire.

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