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ALIFE 2014 Spring "IT'S A LONDON THING" Teaser Video

Longstanding New York streetwear label ALIFE further extends its mainstay into the British market with its anticipated 2014 spring collection, which it set to launch nationwide on March 15. In this short teaser titled “IT’S A LONDON THING,” ALIFE teams up with UK distributor GIMME5 and its lists of artists from graffiti and tattoo collective Eighties Conspiracy for a compelling teaser. The crew take to the local skate park, paints a large-scale mural while also letting us into their studio Kid Love Ink.

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