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Staple 2014 Spring "SEASONAL AFFECTIVE" Video Lookbook - Part 1

“New York is that bad bitch who doesn’t give you the time of day… but you love her for it.” The Staple crew was almost at its wit’s end thanks to the near-constant barrage of terrible weather that’s hit the Big Apple over the past few months. Thankfully, the creative team at Brickhouse Projects came to the rescue, coming up with a way to do something beautiful with the ever-present snow to highlight Staple’s Spring/Summer 2014 collection. The resulting two-part lookbook – dubbed “SEASONAL AFFECTIVE” – symbolizes the ongoing love-hate relationship many have with New York as it’s both grimy and gorgeous, obscured and bright. Enjoy part one above and stay tuned for the second installment of the piece. Staple’s Spring 2014 release is now available via Reed Space.

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