An Exclusive Look into the Stone Island Archive with Highsnobiety - Part 1
Taking a step back to explore the brand portfolio over the past few seasons, it becomes clear that
Taking a step back to explore the brand portfolio over the past few seasons, it becomes clear that Stone Island is acutely self-referential. The Italian sportswear company comfortably reigns amongst other legendary, influential brands still both relevant and revered today; making a fashion house, of sorts, for streetwear. A legacy of innovation doesn’t happen by sharing your recipes though, and as one might guess, accessing the brand archives is difficult to say the least. Highsnobiety was recently treated to an exclusive tour through the inner workings of Stone Island’s archives and facilities in Ravarino, Italy. In this first installment, Director Jordan Buck speaks with CEO Carlo Rivetti behind-the-scenes of the brand’s extensive collection of swatches and dyes, its chemical lab, and of course, its vintage closet. Enjoy the episode above, then stay tuned for the second episode dropping soon.
