Ora-ïto lance Ora ïto Mobility
French designer Ora-ïto launches Ora-ïto Mobility, an ecosystem of complementary technology products for mobile devices. The iconoclastic Parisian artist first known for his imaginary Vuitton and Apple designs in the ’90s has certainly come a long way from virtual branding. Holding true to his coined principle of “simplexity” (i.e. giving visible simplicity to an object with complex functionality), he presents here a full range of tech accessories with high aesthetic and functional value. Telling of his strong roots in design and architecture, these pieces are truly simplex. The full range–including on-ear and over-ear headphones, earphones, Bluetooth speaker, mobile shells, folios, chargers and USB cables — will be available from September 9 at colette.