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PAM 2013 Fall/Winter Lookbook

Australian brand P.A.M (Perks and Mini) presents a look forward into its collection for Fall/Winter 2013 in the form of a new lookbook. The visually tricky photo set juxtaposes the brand’s bold designs with natural environments to create a sense of trippy psychedelia. This works perfectly with PAM’s aesthetic, which combines all-over branch imagery, invert-colored imagery, and gradient dip-dyes with off-center animations and drug references across a selection of items. Traditional menswear staples – jackets, casual shirts, trousers – are also presented here to balance the collection. Enjoy a look at P.A.M’s Fall/Winter 2013 lookbook, the collection of which will arrive at retailers in the coming months.

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