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For over 150 years now Sunspel has exuded what it is to be English, within the realm of fashion that is. Its use of luxury fabrics, expert craftsmanship and an approach that “less is always more” serves as a model to those searching for a way to remain relevant through the cloud on ambiguity. Still very much a pillar of excellence in contemporary fashion, the New York-based creative firm of Paul + Williams offers a brief glimpse inside Sunspel’s historical Long Eaton factory. From the flick of its light switch to the closing of its door, the two-minute clip details what goes into the crafting of the brand’s fine Egyptian cotton T-shirts.
Filmed, Directed and Edited: Danny Cooke
Timelapse Photography: Alex Thornton
Production: Laura Holmes Production