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H&M to Launch E-Commerce in the U.S.

In a move long overdue, mega-retailer H&M is set to finally launch e-commerce in the United States later this year. In a Twitter exchange with, H&M confirmed that a U.S. web store will finally see the light of day this August – this after initially promising online shopping in the fall of 2012 before ultimately delaying the move. H&M e-commerce is already available in the UK, the Netherlands, Germany, and its native Sweden while more than 250 brick-and-mortar storefronts are open across more than 30 states in the U.S.

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