BEAMS 2013 Spring/Summer Collection

BEAMS — the multidimensional, multi-brand Japanese retailer — has released its Spring/Summer 2013 collection just in time for summer. A fusion of American prep style with a distinctly Japanese twist, the Far East-meets-West lineup includes both tailored garments and casual sweats for a versatile collection of warm-weather menswear. In embroidered or checked madras, the Original Jacket is an unlined blazer ideal for spring/summer layering, while cropped pants in green and coral provide stylish alternatives to chinos with of-the-moment washed hues. For a more relaxed, weekend-ready look, this season’s crewnecks and hoodies update traditional P.E. staples with bold colors like canary yellow and royal blue, and BEAMS’ Emblem Shorts swap out critters in favor of cheeky, all-over beer bottle embroidery.

Look for BEAMS’ Spring/Summer 2013 collection now at our online store.

PhotographerKeith Au/Hypebeast
StylistWilf Cho/Hypebeast
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