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Nike Air Reinvented by Syrine Boulanouar

More than two decades after its introduction, Nike‘s Max Air is a shot heard ’round the world, with the iconic air bubble influencing the lives of tastemakers across several generations. Hot on the heels of last year’s 25th anniversary celebration, French filmmaker Syrine Boulanouar created a short piece highlighting the versatility of Nike’s Air Maxes, framing it through the feet of beautiful native Parisians. Boulanouar split the piece into two unique sections, presumably representing grace and aggression, two necessary elements that form a whole image of sport itself – not unlike the Air Max classics.

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