DQM “I Love NY” Hat & Tee
As America attempts to amend its broken spirit from Monday’s bombings in Boston, we can only hope
As America attempts to amend its broken spirit from Monday’s bombings in Boston, we can only hope this tragic event reunites the American people after a decade of war, political turmoil, financial meltdowns and everything else that distracts us from future development. In an attempt to unite its own city under a similar value, longstanding New York retailer DQM takes the Empire State’s ubiquitous “I Love NY” campaign and reappropriates it to a limited edition Hat and Tee collection. While the white top displays a large graphic at its front, the 10oz cotton/duck canvas five panel camp cap features an all-over print with DQM branding. Coinciding with the matching collaborative Vans footwear and retailing for $28 and $40 USD respectively, both the tee and hat are exclusively available today at Vans DGM General and its online store.