DQM “I Love NY” Hat & Tee
As America attempts to amend its broken spirit from Monday’s bombings in Boston, we can only hope this tragic event reunites the American people after a decade of war, political turmoil, financial meltdowns and everything else that distracts us from future development. In an attempt to unite its own city under a similar value, longstanding New York retailer DQM takes the Empire State’s ubiquitous “I Love NY” campaign and reappropriates it to a limited edition Hat and Tee collection. While the white top displays a large graphic at its front, the 10oz cotton/duck canvas five panel camp cap features an all-over print with DQM branding. Coinciding with the matching collaborative Vans footwear and retailing for $28 and $40 USD respectively, both the tee and hat are exclusively available today at Vans DGM General and its online store.