Sign up for our newsletters
Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.
Although stoners are renowned for having a terrible memory, April 20 rarely passes by without a ceremonial toke to the green plant that provides many of us with the power to devour all things edible. In preparation of this tribute, California streetwear brand Diamond Supply Co. will release the 4/20 Diamond Cuts Sneaker Collection. Taking its fan favorite Diamond Cuts silhouette and embossing it with a green or desert-colored 4/20 themed camouflage, the shoe itself features an 8oz canvas upper paired with a white vulcanized sole and genuine leather heel cap. Limited to 210 pairs each, patrons will be able to purchase the shoes this Saturday both in-store and online starting at 12 p.m. EST.